When Business Intelligence Analyses Online Marketing

LITEBI, the Cloud Computing Business Intelligence provider, given the increasing importance of internet and online marketing in every company's strategy nowadays, has applied its experience and Cloud BI technology to this field and has launched a new service: Online Marketing Intelligence.

Valencia, Spain, October 13, 2011 --(PR.com)-- To do so, they have developed the Online Marketing Intelligence Pack, tool with which users will be able to extract value from the data generated in Social Networks such as Facebook or Twitter, and analyze it together with the information provided by Google Analytics, turning it into relevant information.

The presentation of this new feature in the BI field will take place next October 19, and as usual in this technological company, the event will be held online, allowing people from all over the globe attend.

With this advance in the Enterprise software industry companies will have the full power of Business Intelligence serving their Online Marketing strategy, providing them information about the performance of their online marketing campaigns, motorization of the key indicators from Facebook, Twitter and Google Analytics, representing these results in predefined and customized reports and dashboards.

But without any doubt, this new tool’s most remarkable feature is the possibility of integrating this data with other from any internal software to gain a whole new level of analysis, as examples:

- eCommerce platforms (Spree, Magento, etc.)

- CRMs (Dynamics, SugarCRM, Salesforce, Siebel, etc.)

- ERPs (Navision, SAP, JDEdwards, etc.) or other management tools

- Online Marketing tools (Mailchimp, GoToMeeting, etc.)

- Customer Service tools (GetSatisfaction, Zendesk, etc.)

About LITEBI:

LITEBI is leading the next generation of Business Intelligence with its Cloud Computing platform. It offers advanced analytics, dashboards, data integration, alarms, scorecards for companies of any size or industry, through a pay-as-you-go model. LITEBI is an easy, powerful and affordable BI solution.

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LITEBI
Jose de la Vega
+34902027198
www.litebi.com
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