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Los Angeles, CA, April 20, 2007 --( offers a large selection of Judaica and Jewish gifts and recently added a gift registry for all Jewish simchas including Jewish Weddings, Bar Mitzvahs, Bat Mitzvahs, and New Jewish Babies. features numerous items made in Israel the addition of a gift registry service helps to make gift buying simple, convenient, and social. is the premier place on the Internet to find products and information for Jewish living, including gifts, art, and religious objects. In addition to artwork made in Israel by Israeli artists carries numerous ritual items for the Jewish holidays. ATJ Manager Dorit Naftalin explains, “Our mission is, as our name suggests, to become the shoppers source for all things Jewish”

The integration of the registry to means visitors can set up a gift registry quickly and easily and then use convenient Add-to-Registry Buttons to build a gift list. The registry is powered by and comes with social networking features including a photo album, guestbook, RSVP system, e-notification system, and unique links.

Friends and family visit the registry to view the list of gifts and make a purchase on-line or by calling directly. All purchases are automatically removed from the list to eliminate duplicate gifts. The gift registry can be used for a variety of occasions including weddings, Bar Mitzvahs, Bat Mitzvahs, babies and helps takes the guesswork out of gift buying.

In selecting eWish, web team noted the registry service integrated easily with the Monster Commerce shopping platform and provides features for both merchant and registrant. The registry keeps track of all items purchased and who bought what. Each registrant also gets a unique link that leads directly to their gift registry. Registrants can email this link to their friends and family or post on a personal website or other social networking places like Facebook and To protect their privacy, an optional guest password can be assigned to limit access.

For Press Inquiries: is located at 1538 S. Canfield Ave, Los Angeles, California, 90035 and can be reached via or 1-877-613-5454 is located in Stamford CT (203) 274-6025, press inquiries or general information can be sent to Peter DiSalvo, VP Marketing,

Contact Information
Peter DiSalvo
1 203 274-6025

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