E-Business Monitor Launches Beta Global Benchmark Platform to Assess Maturity, Enablers and Performance
Today E-Business-Monitor launched the public beta of the "Global E-Business Monitor (GEM)." GEM is an online assessment tool to help organizations measure their current situation and offers benchmarking against global, country, sector and custom peer groups. This provides digital marketing professionals worldwide with actionable insights on how to improve E-Business performance.
The E-Business Monitor provides continuous monitoring (real-time), insights from cross industry best practices and automated reporting. This makes E-Business insights easy by offering an online platform to benchmark on a global, country, sector and organization level.
What are the benefits?
The E-Business Monitor provides digital marketing executives and specialists with valuable & actionable insights. After completion of the online survey, particpants will receive direct access to the E-Business Monitor Index, Detailed Reporting and Custom benchmarking.
How to participate?
Participants have direct online access to the "E-Business Monitor Index Report" offering a starting point for improvements. Premium members get access to detailed reports (My Report), best practice recommendations and custom benchmarking (My Benchmark). For larger organizations there is an option to use the benchmark for assessing their internal organization (My Company). E-Business Monitor premium membership is exclusively aimed at client-side (brand) executives, managers and professionals only.
What does it cost?
Participation is free. Access to detailed reporting and benchmarking is available to Premium members at a reasonable priced yearly contribution (150 euro). The first 50 participants to complete the monitor will receive a 50% discount on their first years contribution (coupon: GEMFAST50).
About the Framework:
The E-Business Monitor provides a benchmark measurement (‘Global E-Business Monitor Index’) of how well organizations are performing across the 3 sections and 16 topics of best practice. These are:
· Readiness - measures E-Business Organization Maturity on 6 topics: strategy, governance, ability to execute, channel (means to execute), infrastructure & measurement
· Enablers –measures the E-Business Promoter Score in terms of: internal commitment, customer orientation, competitor orientation, future orientation, team abilities & market readiness
· Performance – measures the E-Business Balanced Scorecard based on: financial perspective, customer perspective, organization perspective & learning perspective
The mission of E-Business Monitor is to help advance the industry by providing a global, independent and comprehensive standard in E-Business performance monitoring. E-Business Monitor is an independent organization offering a stand-alone online platform (no consultants involved) with direct reporting and benchmarking. Data privacy is guaranteed.
Contact information: Web: www.e-business-monitor.org
Gijsbert van der Sleen