St. Louis, MO, December 09, 2011 --(PR.com
)-- SEO is no longer a need - but an essential tool for any business. Building long-term SEO strategies for businesses and organizations optimizes search results – no matter what changes search engines make to their algorithms nor what competition comes along.
MarketVid, the International Martketing Video Association, offers a free weekly webchat series that features thought leaders in the field of online marketing.
On Friday, December 9th, MarketVid's featured guest will be SEO expert Shannon Steffen Founder & Human SEO of Excira Media, a company providing SEO, SEM and Social Media Branding for small business.
Steffen, MBA/TM, is an expert of all things Search Engine (SEO/SEM) and Social Media (SMO) from Milwaukee, Wisconsin.
A successful entrepreneur, Shannon has been referenced in #Twitterworks and spoken on SEO, SEM and Social Media Brand Management for events such as WordCamp Chicago 2010, Milwaukee JobCamp, and MKE Live. In addition to being passionate and enthusiastic about all thing search engine and social media, Shannon has a wealth of experience in areas not so easily defined. She has worked within the Information Technology field for more than 15 years with companies such as Robert W. Baird, Cafepress.com and Monster.com.
Shannon’s passion for all things social led her to create her own line of successful online retail stores branded after her passions: 8 Paws Up Labrador Retriever Gifts, DogWire Dog Breed Gifts, and the Angel Cove Organ Donation Awareness Gift Shop.
Over the past few years, Shannon’s client-base has expanded to include several small businesses, non-profits and high-end retail corporations.
MarketVid Friday Webchats are free 30 minute interactive web broadcasts that are open to anyone. Registration can be found at www.marketvid.com.