São Paulo, Brazil, December 14, 2011 --(PR.com
)-- The Confederação das Associações Comerciais e Empresariais do Brasil (CACB) and B2Brazil Serviços Interativos Ltda. signed an agreement to promote over 2 million CACB company associates on B2Brazil.com, a web portal focused on promoting Brazilian micro, small and medium enterprises (SMEs) internationally. The partnership starts with CACB and will then be extended to CACB's 27 federations and over 2,000 associations from all parts of the country. Through this partnership, CACB's associated companies will benefit from a new channel to display and market their products and services abroad, integrating the international promotion services afforded by the unique and innovative B2Brazil.com platform with the various services provided by associations to their members.
The main objective of the agreement is to increase the dissemination and promotion of Brazilian SMEs in foreign markets. These companies represent 99% of Brazilian enterprises and contribute approximately 20% of Brazil's GDP, and generally they do not have channels for dissemination of their products and services in foreign markets.
As part of the partnership, the associated companies will receive a free and exclusive "hotsite" in English powered by B2Brazil.com, increasing the international exposure of the companies and their products and/or services. In addition, these companies will have a unique opportunity to migrate to "Premium Membership," the highest level of benefits offered by B2Brazil.com, with benefits such as priority in search results, customized online marketing services and support from qualified specialists.
The Federations and Associations that adhere to the partnership will have their own area on the B2Brazill.com platform, a "Private Label" portal fully customized in which all the Associations and their associated companies can register and include their products and services to be promoted globally. Companies registered in B2Brazil.com through the partnership will be identified with their relevant Associations' logo. When clicking the logo, the user will have access to information about the Association and its products and services.
"Through its affiliated Federations and Associations, CACB represents millions of micro, small and medium companies, many of which want to participate in Brazil's growing business with international companies," said John Gardiner, CEO of B2Brazil.com's holding company. "Our portal will allow them the opportunity to so participate, and we are very pleased to also offer the Federations and Associations a unique opportunity to promote their associated companies through our platform. This is a win-win partnership."
"We are very motivated to embark on this new partnership with B2Brazil.com," said Luiz A. Bortolin, National Executive of CACB. "We always seek new services to offer to our associated companies, and the platform developed by B2Brazil.com fits perfectly with our strategy to include and generate business for our micro, small and medium companies in the international market. B2Brazil.com was the best choice for our strategy."
The Confederação das Associações Comerciais e Empresariais do Brasil (CACB) is composed of 27 federations, representatives from each of the states, and these add 2,300 trade associations and business associate who opt for more than two million entrepreneurs across the country, people legal and physical, of all sectors of the economy.CACB is a multi-sector organization, represents and expresses the opinion of independent entrepreneurs in commerce, industry, agriculture, services, and finance professionals, micro, small, medium and large companies.About 89% of the associated companies are micro-enterprises, the entities forming the backbone of the Brazilian economy, as well as responsible for most of the jobs in the country.
Based in São Paulo, B2Brazil.com is a service focused on promoting business-to-business (or B2B) contacts and transactions between Brazilian companies and companies in the rest of the world. B2Brazil.com is the solution for firms wishing to expand effectively and efficiently their international sales and global clients. By joining B2Brazil.com, Brazilian companies become part of a "group" with other Brazilian companies that are promoted internationally through B2Brazil.com. B2Brazil.com is the "Source for business with Brazil"™. Access the website at www.b2brazil.com.
Alexandre Ferreira Martins
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