IEEE Launches New National Media Center

Falco Design Skins Entire Website User Interface

East Brunswick, NJ, December 15, 2011 --(PR.com)-- Falco Design, a full-service graphic design and web site design agency headquartered in East Brunswick, New Jersey, designed the user interface for the new IEEE Media Center website. IEEE, one of Falco’s long standing clients, launched the site nationally in December.

Falco website designers worked closely with the IEEE marketing staff to design a user interface that would maximize content accessibility, simplify the user experience and ensure that the new website would be easily navigable for PC and tablet users.

The website stands apart from the parent IEEE.org site to help the Media Center focus on offering an integrated technology marketing approach which enables advertisers to develop customized packages that effectively target the technical IEEE audience.

Falco designers evaluated the depth and breadth of the content that would be populating the site, along with the types of media offerings for print, online, and list purchase/rentals, and the audiences that advertisers would want to capture, for products, as well as recruitment opportunities.

“My team of website experts utilized their vast knowledgebase of user interfaces and skin designs to develop the IEEE new media center website,” said Carl Falco, owner of Falco Design. “The visually pleasing, and easy-to-navigate site showcases all of IEEE’s media offerings without overwhelming users. And, it is optimized to support both traditional PCs as well as the newer tablets.”

The new IEEE Media Center website can be found at: http://advertise.ieee.org.

About Falco Design
Falco Design, headquartered in East Brunswick, NJ, is a full-service graphic design and web site design agency. Clients are diverse and include small to medium companies to large corporations, both profits and non-profits; law firms to green energy companies; technology to education.

Falco Design, in business for over 40 years, provides services including graphic design, print and online brochures, web site design and development, HTML e-newsletters and e-mail blast campaigns, logo design and corporate identity, and complete direct mail design and fulfillment.

For information on Falco’s capabilities, and to see the portfolio, please go to: http://www.falcodesign.com, call 732-390-0099, or mailto:info@falcodesign.com

Press Contact:
Carl Falco
732 390 0099 x 201
cfalco@falcodesign.com

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Falco Design
Carl Falco
732-390-0099
http://www.falcodesign.com
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