Ballwin, MO, December 16, 2011 --(PR.com
)-- As the major search engines continue to replace the old-fashioned telephone book as both an advertising medium and local services directory, more and more small businesses are looking for ways to gain visibility and accessibility on the Web. One such local business in Ballwin, Missouri, Crews Appliance Repair, recently teamed up with a leading online marketing service to help St. Louis-area homeowners more easily locate its appliance repair services. Prospect Genius, the search engine optimization firm that implemented the Internet advertising campaign for Crews Appliance Repair, uses SEO techniques to increase the company's Internet presence.
The basis of the Prospect Genius program is an SEO strategy that helps raise the online prominence of small businesses on the Internet. In the case of Crews Appliance Repair, the focus of its online marketing campaign is area homeowners looking for appliance installation and repair services.
As a senior Internet marketing specialist for Prospect Genius sees it, a well-executed SEO campaign benefits local consumers and businesses, such as Crews Appliance Repair: "Finding local appliance installation services can be a time-consuming chore for some Internet users, so we have streamlined that process for area residents looking for installers or home appliance repair services," says Matt Gallo of Prospect Genius. "When your typical homeowner is in the market for an appliance repair service," he added, "they're usually in no mood to be stumbling around the search engine results pages trying to find a qualified technician to fix their broken refrigerator, washing machine, or dishwasher." The result of the recently launched SEO campaign for Crews Appliance Repair is that St. Louis-area residents using Google, Yahoo!, or Bing can now find the local appliance repair service more quickly and easily.
Crews Appliance Repair is an appliance installation and repair service catering to households in the St. Louis, MO, area and surrounding communities.