Indianapolis, IN, December 29, 2011 --(PR.com
)-- The site features exclusive content including videos, blogs, photos and autographed memorabilia. Bethea worked closely with Keller Interactive’s designers to ensure that the unique site was user friendly for fans of all ages. A key component of the revised layout was the special emphasis on highlighting The Safe Coverage Foundation and its community involvement.
In addition to the new website, designers also overhauled Bethea’s Facebook fan page to include a fan bridge that will allow users to directly access his website and featured content. The fan page, @Antoine-Bethea, is also a one-stop for the most current Bethea updates, including his twitter feed, game highlights, and schedule information.
The design of the website and fan page are intended to give users a collaborative experience. "The fans definitely influenced and shaped the site," says Bethea, "I’m looking forward to using this digital platform to connect with fans and especially to extend my Foundation’s reach.” The Virginia native recently launched the Indianapolis’ arm of The Safe Coverage Foundation and is excited about upcoming launch events in Washington, DC and Newport News, Virginia.
Proceeds from the retail store on www.AntoineBethea.com will benefit The Safe Coverage Foundation’s programs. Additionally, all ads sold on the site will fund The SCF’s initiatives, allowing advertisers to support a great cause while reaching the highly desirable NFL fan demographic, a group of 15.1 million and growing.
About Antoine Bethea: Bethea has developed a reputation as one of the top tacklers in the NFL and has been awarded two trips to the Pro Bowl for his efforts. He was a strong defensive force behind the Colts 2007 Superbowl win. Socially: Twitter @Tweez41; Facebook @Antoine-Bethea; LinkedIn @Antoine Bethea
About The Safe Coverage Foundation: The Safe Coverage Foundation is committed to providing access and resources for students to achieve their dreams of a higher education. The Safe Coverage Foundation believes that by providing exposure to opportunities, enrichment experiences and the tools needed to succeed, it can change communities, one child at a time.