York, United Kingdom, May 13, 2007 --(PR.com
)-- Multilingual SEO Forums (www.multilingual-seo.com) is a new knowledge centre for international web marketers to share tips and discuss issues related to multilingual SEO campaigns.
Created by Web Certain, an agency that specialises in multinational, multilingual search engine optimisation, the Forums address the need for a place to collate information about the unique issues that marketers face when dealing with campaigns across multiple languages and in different markets.
The forums are open to anyone to register and discuss topics such as:
The challenges of using different language character sets.
International domains and hosting.
Developing and maintaining multilingual content.
Web Certain’s Managing Director Andy Atkins-Krueger explains why he launched www.multilingual-seo.com: “Multilingual SEO campaigns are at the core of our business because we have an international workforce managing campaigns for clients operating in countries all around the world.
“In the course of our work we have come across numerous issues caused by the multilingual aspect of our work. Some we have found easy to resolve with research and effort, but some problems have initially seemed insurmountable.
"As everyone knows, in this rapidly changing industry, there are new challenges to face every day.”
There are some very basic things to be aware of when beginning campaigns across different markets. For example, the choice of domain names for different countries and how multiple languages are integrated can bring huge benefits, or cause huge damage to search engine rankings, depending on how this is managed.
Dealing with non-compliant character sets further complicates matters for European and North American companies wishing to boost their rankings in the Asian and Russian search engines.
About Web Certain
Web Certain is a UK-based search marketing agency offering the full range of web marketing services across all the main web languages. These include; multilingual search engine optimisation, pay-per-click campaign management and online news and PR.
Web Certain has specialists in all the major web languages and local search engine behaviour, based in one office.
Web Certain calls this the “World Language Hub” and their international clients, who include Portakabin, Xerox and QAS among many more, enjoy the benefits from of dealing with a single agency for their web marketing across different countries and languages.
Amongst other achievements, Web Certain is the only western agency registered on Russian search engine Begum.
Register to post on http://www.multilingual-seo.com/
Contact the Web Certain multilingual SEO team at http://www.webcertain.com/contact-us.html to find out more about how Web Certain’s products and services can benefit your company.