Innovation Direct™ Sends Information on 10 Inventions to Kick Off Business Relationship with Outdoor Products Manufacturer

Miami, FL, February 19, 2012 --( Innovation Direct™, a South Florida-based invention assistance leader now in its 15th year of serving the independent inventor community, is pleased to announce that it has sent information on 10 inventions from its roster to an exhibitor that was a fellow participant at the SHOT Show 2012. The SHOT Show is considered the landmark event of the shooting, hunting, and outdoor industry each year, and Innovation Direct™ has been a part of the event in some form for close to a decade.

The company, a South Carolina-based manufacturer and marketer of a wide variety of outdoor products, indicated an interest in reviewing items in the hunting and outdoor categories after being initially contacted during Innovation Direct™’s trade show follow-up process. After each event that it participates in, Innovation Direct staff reviews the qualifications and product lines of exhibitors that were a part of the trade show and contacts any companies that appear to be a potentially relevant match to inventions on its roster.

Upon receiving confirmation from the President and CEO of the company that they would be receptive to evaluating invention information from Innovation Direct™, an Innovation Direct™ licensing representative pre-selected 10 product ideas that the company actively represents that met the criteria specified by the manufacturer.

“This is an example of exactly what Innovation Direct™ strives to accomplish through our attendance at major trade shows,” remarked Peter Doran, Innovation Direct™’s Managing Director. “We are always interested in establishing fruitful business relationships with companies such as this one that have the manufacturing and marketing capabilities to potentially serve as licensees for many of the products on our roster.”

Innovation Direct™ will now conduct ongoing follow-up with the manufacturer in order to obtain their feedback on the invention information provided. Innovation Direct™ representatives will also provide access to the detailed information available on any of the inventions that are of further interest to the company, under appropriate terms and conditions of confidentiality. Any licensing negotiations that may arise from this interest will also be conducted by Innovation Direct™.

About Innovation Direct™: Miami, Florida-based Innovation Direct™ is in its 15th year as a leader in the field of new product licensing and intellectual property transfer and is the exclusive licensee of a proven and patented invention and patent licensing process.

Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 2231