Cambridge, United Kingdom, February 23, 2012 --(PR.com
)-- With growing rivalry in the online hotel search sector, HotelSweep is planning to make an impression by using powerful information extraction technology to supply an improved consumer experience with greater speed, precision, search detail and variety.
www.hotelsweep.com is a pricing website featuring a very high quantity of minor hotels, guesthouses and B&Bs that are sometimes missed by established hotel search services dominated by the major traditional hotel chains.
"The consumer experience is paramount and although HotelSweep covers the big hotel groups our company offers a much more balanced search so that users are more likely to obtain a more affordable, better value room, just through a superior diversity of results," explained Chris Doman, co-developer of HotelSweep.
HotelSweep also hopes to make life easier for Google Android owners on the road and in search of a low-cost, high quality value room in a Hotel, Guesthouse or B&B. It has just recently launched an Android application which aims to streamline and boost Mobile Hotel Search by means of its sophisticated database and rapid loading speed. Just the most appropriate information is included - the Google android user still receives all the details they need, but their screen is not inundated with a plethora of unnecessary options. Straightforward, well executed hotel search with the support of a remarkable database of rooms and prices is exactly what the HotelSweep smartphone application for Android is focused on.
The vast majority of smaller guest houses save their best rates for their own web-sites and so are unpublished on the major sites like Expedia. But many of these businesses, especially independent B&Bs, simply aren't aware how to boost their online presence or don't want to fork out listing fees. HotelSweep goes direct to the company's website, grabs the relevant information and notifies the owner who has the chance to alter the data independently.
"HotelSweep is a win-win package for users who want a broad choice and the best prices and also for independent hotel, guesthouse and B&B owners who receive greater online visibility at no cost - precisely what the hotel industry needs going into 2012," explains Richard Lewis, co-developer of HotelSweep.
The hotel search market has long been competitive but new start-ups are showing up more quickly than in the past. Newcomers to the sector include Room77 and Mobissimo, each with its own take on hotel search. Well-known incumbents just like Marriott & Hilton have also teamed up to create the new booking service RoomKey.com in a second attempt at reaching out to travelers directly. And in July last year, Google released Hotel Finder which is expanding into a serious competitor in the hotel search engine market.
"Newcomers and established players equally need to get creative and differentiate themselves to guarantee a likelihood of achieving and keeping market share," said Richard Lewis. "A mixture of a fast, straightforward interface with the innovative hotel 'deep search' functionality which promotes small hotels, guesthouses and B&Bs is what makes HotelSweep unique in the market. We anticipate that the good results will speak for themselves."