Winchfield, Hook, United Kingdom, March 02, 2012 --(PR.com
)-- The adjustments were made as a response to the recent changes by the world's leading search engine, Google, launching “Search, plus your World,” a new service that combines personal search results from its social network, Google+, with public search listings. These changes have a direct impact on traditional search engine optimisation (SEO) techniques, and creating and managing a presence on social media networks has become an essential pillar in the media plan for businesses across the globe.
Alistair Bradbrook, Director at Quadratek Group, says: “We, and many others in this industry, believe that within the next 12 to 15 months, most of the global search results on the major search engines will be personalised which will move the traditional search engine optimisation and online PR efforts further in the background. It will therefore be essential for any enterprise to not only create but to also actively manage a presence on the large social media networks.”
Quadratek’s new social media services cover the entire process of social media management, including the creation of social profiles, releasing content as well as monitoring and reporting. The foundation for the services is a comprehensive social media strategy based on the results of a Social Audit for Quadratek’s clients. The audit covers an in-depth analysis of target groups and their social media behaviour as well as expectations from social media and current activities of competitors.
Depending on the selected services package, Quadratek can provide a complete monitoring and alert service regarding the activity on a client’s social profile. “Especially in highly regulated industries such as the pharmaceutical, monitoring the social activities by followers on a company’s profile and receiving real-time alerts is an important precondition for engaging into the social world.” says Mr. Bradbrook.
Quadratek Connect specialises in internet marketing services for businesses subject to regulation, such as the life sciences industry. With its new social media services the company is now able to offer clients a complete solution for creating and managing their web presences and social media profiles.
Quadratek Connect is a company of the Quadratek Group, an organisation of technological solutions providers working across the areas of Medical & Life Science, Retail, Finance, Defence & Intelligence and the UK Government. The Quadratek corporate headquarters is situated in Winchfield Hampshire, United Kingdom.