San Diego, CA, March 03, 2012 --(PR.com
)-- The Pet Engineer, an online radio talk show about pets and people helping each other, announces its unique pet product review to bridge the public to the pet industry by assisting pet businesses to increase their visibility. The reviews are unique because The Pet Engineer staff will make free of charge videos about pet products posting them on their website, and more than 50 places they distribute their shows.
"With thousands of new pet products, pet owners may get lost with so many options. That's why we decided to review pet products and provide pet owners with real life use while giving pet businesses exposure," says Giana Rosetti, the host and producer of The Pet Engineer Radio Show.
The products will be judged by real pets and pet owners. They include, but not limited to pet accessories, clothes, bedding, collars, leashes, food, health care, housing equipment, litter, toys, books, and gifts. The reviews will be based on a criteria for each product such as pet safety, comfort, ingredients, price, material, smell, etc.
"Our pets health and their well-being are the most important thing to me, and I won't review any products that are not safe for pets," says Giana Rosetti. Once the reviews are ready and posted, business owners will be able to use the reviews to increase their brand awareness and credibility.
The U.S. Pet industry remains healthy, attributing this strength to factors such as the human-animal bond. But in this huge pet market, pet businesses also have to compete with giant, well-financed mass retailers in addition to the other independents and big-box pet retailers. This is a great opportunity for small and middle size businesses to expose their products and become a visible force in 72.9 million U.S. pet owners households.
For those interested in having their products exposed, they can visit The Pet Engineer site for more details (thepetengineer.com).