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Veteran Sales Leader Brings Hyper-Growth Experience from Logoworks and Franklin Covey to

Springville, UT, May 26, 2007 --(, the leading provider of on-demand Lead Response Management and CRM with built-in dialer solutions, announced the hiring of David Fairbanks as Vice President of Direct Sales. In this position, Mr. Fairbanks will be in charge of recruiting, developing, and managing the direct salespeople.

“We are excited to have someone of Dave Fairbanks’ caliber as part of our direct sales force,” said David Elkington, CEO of “We have been building a massive infrastructure to support our growth and now we are focusing our efforts on getting the right people on our team.”

Mr. Fairbanks most recently ran the sales department of Logoworks, a company that was recently recognized by Inc. Magazine as the 66th fastest growing company in 2006. Mr. Fairbanks created the sales department for Logoworks as a consultant in 2004 and was hired as a full-time employee in 2005. Prior to his work with Logoworks, he spent several years as an independent consultant to sales departments and outbound call centers. From 1993 to 2000, Mr. Fairbanks ran the Inside Sales Department at the Covey Leadership Center (now Franklin Covey). He was also part of the team that was responsible for the sale of over 3 million copies of the self-published title, The Great American Bathroom Book.

“The atmosphere at really drew me to this new position. I am excited to be part of a company that is on the brink of great things and that can offer its customers the latest technology and fantastic customer service,” said Mr. Fairbanks.

“Dave builds an intense trust in his people that only comes from someone who has their back and always delivers," said Ken Krogue, the President of "We are gearing up for growth and I wasn't comfortable turning the reins over to someone that hasn't been through hyper-growth before. We have to grow while maintaining our culture of 'work hard/play hard' that is so important to what we have started here. Dave definitely maintains that atmosphere."

With the hire of David Fairbanks, Mr. Krogue will now focus on building a qualified marketing, product management, and public relations team to keep up with’s increased market demand.

"In the next few months, we will be announcing several significant partnerships that will take this organization to whole new level. Dave Fairbanks has been entrusted to increase our hiring and training of salespeople and to keep our main channel growing while we put more emphasis on hiring qualified teams for Business Development and Partnering."

For more information about hiring or partnering opportunities at or to test drive the hosted sales and lead qualification productivity tools with no obligation, call 1-866-342-5370 or visit

Press Contact:

Ken Krogue
1335 West 1650 North, Suite C
Springville, Utah 84663

About is the first Lead Response Management solution in the world to integrate ‘telephony power tools’ such as automatic dialers, voice message broadcasting, click-to-call web forms, CRM, interactive voice response (IVR), and automatic call distribution (ACD) into a single, on-demand hosted software solution designed specifically to help companies respond immediately and consistently to their web leads. No other system provides businesses this combination of tools to harness the power of their lead and web marketing campaigns. Nearly 300 companies worldwide, including Whisper Creek Log Homes and Prosper Learning, Inc., use the system to qualify leads, generate higher levels of sales and efficiently manage their existing clients. is headquartered 40 miles south of Salt Lake City in Springville, Utah. For more information, visit

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Ken Krogue

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