Online Boutique UMI & Co. Launches First Offline Boutique

London, United Kingdom, May 27, 2007 --( UMI & Co., the online boutique offering eclectic and exciting fashion finds from around the world, has launched its first offline concession at stylish boutique Lollipop London in Islington.

The collaboration is a unique concept with UMI & Co. offering a limited number of both vintage and new pieces, including bags, jewellery, hats, t-shirts and beauty products.

The north London boutique, is a little shoe haven stocking some of the hottest designers from around the globe including Beatrix Ong, Chie Mihara, Wilomena and Pura Lopez.

UMI & Co. director Deborah Efemini said: "The Lollipop London and UMI & Co. partnership is perfect as both boutiques share the same philosophy of offering a limited number of eclectic and unique pieces to those who have their own sense of style and are not afraid to show it."

Now, boutiques, both online and offline, can keep up with the rest of the industry by offering a constant supply of new and exciting stock without the financial commitment of often high minimum orders. The concessions are not prescriptive with each outlet selecting what they would like to stock. This could range from a selection of vintage accessories to all full concession including, dresses, shoes, lingerie, bags, jewellery, hats, t-shirts, beauty products, stationery and art.


Notes to editors:

UMI & Co., (formally One For You And One For Me) is the online boutique offering exclusive and exciting fashion finds from around the world.

The London based online store is dedicated to sourcing unique fashion labels. A limited number of hand-picked pieces are presented alongside rare vintage finds in a simple, stylish and easy to use format, creating the ultimate global fashion collection.

Aimed at a style bracket rather than a price bracket, the boutique is for those who have a unique and eclectic sense of style and don’t care who knows it. is a fully secure website with prices quoted in pounds, dollars and euros and with delivery available globally.

Current prices on UMI & Co. range from £12 - £200.

For all press enquiries contact:
Deborah Efemini
T: 0845 370 80 78
UMI & Co.
Deborah Efemini
0845 370 80 78