Vista, CA, April 04, 2012 --(PR.com
)-- Amron International, a leading manufacturer and supplier of commercial diving and outdoor equipment, is proud to announce that the company will be promoting Kelty as its Brand of the Month for April. The new promotional program, which had its debut in March, offers Amron’s partners and customers exciting benefits like special pricing and/or product giveaways. Amron will also be providing Kelty exclusive digital and social media exposure.
Kelty is one of the best-known and most sought-after brands in the outdoor and camping equipment sector. As part of the promotion, Kelty and Amron will give one customer a valuable prize package for free -- a Kelty Basecamp Kitchen, a Kelty Deluxe Roll-Top Table, and an Essential Chair Chili. The combined value of the three items is $358. In addition, Amron is offering up to 20% off select Kelty, Sierra Designs, and Slumberjack products. To become eligible for the giveaway and select discounts, a customer simply has to make an online purchase of any of the Kelty, Sierra Designs, or Slumberjack products available on the Amron website between April 1 - April 30, 2012, and use the promo code Kelty during the checkout process.
“Kelty has been one of our best partners, so making them our Brand of the Month for April was a natural fit,” said Mike Malone, Vice President of Sales and Marketing, Amron International. “For many outdoors enthusiasts, April represents that start of Spring and it’s a natural time for them to start planning their outdoor trips for Spring and Summer. Amron has an extensive lineup of Kelty equipment, so anyone looking to replace or add to their gear will be able to find just what they need on our website.”
In addition to the giveaway, the benefits for Kelty include a prominent ad on the Amron homepage, a promotional banner on the category page of the website, a dedicated brand page, and an email blast that gets sent out to the Amron subscriber list. Amron will also create blog posts promoting a specific Kelty product each week, and social media will be leveraged with Facebook posts, and tweets on Twitter.
To view the Kelty, Sierra Design, and Slumberjack products available on the Amron website, visit http://www.amronintl.com/kelty.html. Brands interested in participating in the Brand of the Month program should contact Dominic Giammarinaro at 760-208-6536.
About Amron International
Driven by its customer-first mentality, Amron engineers and distributes a diverse and comprehensive line of products and services for commercial and recreational diving, tactical and outdoor equipment, and hyperbaric chambers. Founded in 1978, Amron is a woman-owned company that has grown into an international industry leader with sales in more than 50 countries. For more information, please visit www.amronintl.com.