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Patty Briguglio of MMI Public Relations Speaks at Society for Marketing Professional Services Event

President of Local Public Relations Firm Leads Discussion About Public Relations in the 21st Century

Raleigh, NC, April 06, 2012 --( MMI Public Relations (, a Raleigh-based, full-service public relations firm, has announced that Patty Briguglio, president of the firm, will give a presentation on public relations in the 21st century to members of the Society for Marketing Professional Services (SMPS), a community of marketing and business development professionals working to secure profitable business for their architectural, engineering and construction firms.

The event will be held on Wednesday, April 11 from 11:30 a.m. to 1:30 p.m. at the PNC Center (on Edwards Mill Road) and will feature a presentation from Briguglio, who will offer tips and strategies to SMPS members on how to craft a message and content that gives positive attention, makes an impact and builds relationships with reporters and media influencers. She will provide guidelines on how to pitch a story to broadcast, print, trade and social media outlets, as well as suggestions on when and why architectural, engineering and construction firms should contact a PR professional to develop and support their public relations initiatives. For more information or to register for this event, visit

“I am honored to be chosen as the speaker for this SMPS event,” said Briguglio. “At MMI, we understand the importance of making sure architectural, engineering and construction firms are aware of the significance of public relations and the impact it can have on a company’s overall success.”

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About MMI Public Relations:
MMI Public Relations is a Raleigh-based, full-service PR firm that helps its clients start big conversations and make powerful connections. With a strong base in traditional public relations, MMI has strategically evolved into a market leader in emerging PR tools such as social media, online video and podcasting. MMI works with firms and individuals in a wide spectrum of industries across the nation. Ranked one of the top PR firms in North Carolina and nationally, MMI is the recipient of numerous awards in the public relations arena and the community. For more information, call (919)233-6600, visit the MMI Public Relations website at or the MMI Public Relations blog at

About The Society For Marketing Professional Services
SMPS is the only organization dedicated to creating business opportunities in the architectural, engineering and construction industry. Through networking, business intelligence and research, SMPS members gain a competitive advantage in positioning their firms successfully in the marketplace. SMPS offers members professional development, leadership opportunities and marketing resources to advance their careers. SMPS was created in 1973 by a small group of professional services firm leaders who recognized the need to sharpen skills, pool resources, and work together to build their businesses.

Caitlin Russell
MMI Public Relations
(919) 233-6600
Contact Information
MMI Public Relations
Patty Briguglio

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