Infor and Aberdeen Unlock the Profit Potential in Customer Demand

Webinar Highlights Key Role of Demand Management in Consumer Industries

Atlanta, GA, June 01, 2007 --(PR.com)-- Infor today announced it will present a live joint webinar with Aberdeen Group, a leading provider of fact-based research, which will discuss technology strategies for managing demand in fast-moving consumer industries. “Unlock the Profit Potential in Customer Demand” will take place Thursday, June 7, 2007 at 11:00 a.m. EST.

Highlights of the webinar include:
• How best-in-class companies execute demand management processes
• How demand management solutions play a critical role in sensing and responding to rapid changes
• Recent techniques available for improved demand management
• Case studies of Infor customers that show how improved demand management has impacted their business performance

“Consumer goods manufacturers that seek to improve their operational processes can utilize a demand management solution to provide increased visibility across the supply chain,” said Andrew Kinder, director of product marketing, Infor. “Manufacturers who attend this webinar will learn how they can improve in areas such as collaboration and optimization through demand forecasting, promotions management and analytics.”

In its recently published report, “Demand Management in Consumer Industries,” Aberdeen notes best-in-class consumer companies using a demand management solution are twice more likely to have higher market share than their competitors and to have improved profit margins over the past two years. In addition, these companies are one and a half times as likely to have better fulfillment. During the webinar, Aberdeen will share additional results from this study.

Webinar attendees will learn how they can implement a demand management solution, such as Infor SCM Demand Planning, to enable improved forecast accuracy, to increase on-time delivery, to enhance promotions management, and to lower production costs.

When: Thursday, June 7 from 11:00 AM – 12:00 PM EST

Who: Nari Viswanathan, Research Director, Supply Chain and Logistics Aberdeen
Andrew Kinder, Director, Supply Chain Management, Infor

Register: http://www.infor.com/company/events/demandmgmt6707?version=2

About Infor
Infor delivers business-specific software to enterprising organizations. With experience built in, Infor’s solutions enable businesses of all sizes to be more enterprising and adapt to the rapid changes of a global marketplace. With more than 70,000 customers, Infor is changing what businesses expect from an enterprise software provider. For additional information, visit www.infor.com.

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