Fort Worth, TX, May 09, 2012 --(PR.com
)-- Home- and business owners in Fort Worth, TX, will soon have an easier time locating the master plumber services they need online. Locally owned business Morgan Leak Detection & Plumbing Inc. has partnered with online marketing company Prospect Genius to improve its Web presence. The goal is to increase the chance that someone in the Fort Worth area searching on the Internet for leak detection, drain cleaning, and gas line service will encounter Morgan Leak Detection & Plumbing’s Web site as a result of that search.
Approximately 47% of American adult Internet users rely most heavily on the Internet to gain information about local businesses, according to a survey conducted by the Pew Internet & American Life Project. Without an active, easily searchable Web site, a small business such as Morgan Leak Detection & Plumbing Inc. might lose access to almost half of the people in its community who need the services the business offers. In today’s digital age, an informative and up-to-date Web site is key to remaining competitive in virtually any industry.
To help Morgan Leak Detection & Plumbing Inc. bolster its online visibility and accessibility, Prospect Genius will utilize what’s known as “search engine optimization,” or SEO. This tactic involves incorporating targeted, plumbing industry-specific keywords into Morgan Leak Detection & Plumbing’s Internet marketing campaign. Going forward, when Fort Worth–area residents query a major search engine such as Google, Bing, or Yahoo! using keywords such as “master plumber Fort Worth,” “leak detection Arlington TX,” and “gas line repair Benbrook,” they’ll be more likely to encounter Morgan Leak Detection & Plumbing Inc. among the top results.
“Web sites in the top two to three search engine results generally get more traffic as a result of a search,” states Matt Gallo, a senior Internet marketing strategist for Prospect Genius. “By improving Morgan Leak Detection & Plumbing’s search engine ranking, we’re both helping a small business broaden its customer base and helping a local community gain easier access to a vital service.”
Serving Fort Worth and environs, Morgan Leak Detection & Plumbing Inc. specializes in drain cleaning, pipe inspection, gas line installation and repair, and water heater service. The business’s technicians have more than 28 years of combined residential and commercial plumber experience.
Morgan Leak Detection & Plumbing Inc.
Phone: (817) 953-2575
Address: 1201 Marlborough Dr, Fort Worth, TX 76134