RewardingYourself Shopping App Joins All the Greats Not Voted Rookie of the Year

Missing out on prestigious industry award will not deter RewardingYourself from its mission to get the best deals for shoppers.

Kitchener, Canada, May 12, 2012 --( RewardingYourself, launched by LoyaltyMatch Inc. last year, has joined the likes of Gretzky, Manning and Bryant, when it was not presented with the Rookie of the Year Award at the 2012 Mobility Awards. In a stunning upset (in the minds of the people who developed the RewardingYourself mobile app) the Amazon Kindle Fire took the award.

The RewardingYourself mobile app allows shoppers to compare products using local, online and loyalty program prices then decides whether to use cash or loyalty program currencies to make the purchase. It is free and available through Apple iTunes, Google Play and Blackberry App World. Shoppers who are not members of a loyalty program will still find the app essential for comparing cash prices.

“To have our new app nominated was an honor. However, I won’t deny that we wanted to win,” said president and CEO of LoyaltyMatch Inc. and co-creator of the app, Brad Ball. “We want to congratulate Amazon. We are a small company with big ideas and bigger plans to carry them out, but right now it is difficult to compete in a category with giants such as Amazon, Google and Microsoft. If only more people had read the story of David vs Goliath on those Kindles we might have received more votes and won,” he added.

The Mobility Awards, presented by Mobiltrax, recognize mobile and wireless products and services that are shaping the way people work and live. Winners of the 2012 Mobility Awards were announced on May 9 at the CTIA Wireless 2012 in New Orleans, LA.

About LoyaltyMatch Inc.
LoyaltyMatch Inc. is the loyalty and engagement computing company with a product portfolio that includes LoyaltyMatch OnDemand with Social Loyalty and LoyaltyMatch OnDemand ( provides a cloud-based loyalty management and gamification platform with social loyalty engagement ( RewardingYourself ( is the first comparison shopping and loyalty currency management mobile app for loyalty programs. Together they offer the fastest path to the development and delivery of loyalty and engagement initiatives and have revolutionized the way businesses manage customer value. LoyaltyMatch Inc. is based in Kitchener, Ontario, Canada.
LoyaltyMatch Inc.
Bill Warelis