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National Affiliate Organization Selects Local Creative Agency

Crime Stoppers of Tampa Bay Appoints Hype Group the Task of Creating New Campaign

St Petersburg, FL, May 19, 2012 --( For the first time since its inception in 1988, Crime Stoppers of Tampa Bay has selected a local creative agency, Hype Group, to provide branding and design services for their new campaign.

“We are extremely eager to begin the creative development of our next campaign with Hype Group,” said Deputy Lisa Haber, Program Director for Crime Stoppers of Tampa Bay. “We considered many local agencies, but it was their youthful talent and cutting-edge designs that ultimately set them apart.”

Hype Group is tasked with delivering branding and design services to the organization. Some of the projects they are in charge of include a logo redesign, outdoor advertisement designs, poster designs and additional collateral designs.

Crime Stoppers of Tampa Bay is a community-based program that brings law enforcement, news media and citizens closer together in an effort to combat crime and make the community a safer place to live.

“We are honored to have been selected as the first agency to ever provide branding and design services for Crime Stoppers of Tampa Bay,” said Brooke Boyd, President of Hype Group. “We greatly admire what their program does for our community and we are looking forward to becoming an intricate part of their new campaign.”

Hype Group was born a boutique design and marketing firm late in 2009. From that avant-garde origin, they've since grown into one of the Tampa Bay area's most highly respected teams built of focused, driven, and unparalleled creative masterminds.

About Crime Stoppers: Crimes Stoppers of Tampa Bay was established in 1988, and currently services Hillsborough and Pasco counties. They provide an anonymous, toll-free tip line, web and text tipping, and a mobile tip application to encourage citizens in the community to volunteer vital information helpful to law enforcement agencies to fight against crime. Tips provided are eligible to receive a cash reward of up to $1000 if the information given leads to an arrest of a fugitive or solves an unsolved crime in which either an arrest is made or an arrest warrant is issued for the suspect.

About Hype Group: Located in St. Petersburg, FL, Hype Group is a full-service marketing, advertising and public relations company providing innovative marketing and public relations solutions for businesses of all sizes and industries looking to develop a brand, enhance awareness or simply attract new customers.

Editors: For more details or to schedule an interview email or call 727.623.9085.
Contact Information
Hype Group
Brooke Boyd

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