Buffalo, NY, June 27, 2012 --(PR.com
)-- Automobile owners in the Buffalo area will soon have an easier time finding a qualified auto glass repair technician to fix broken windshields and windows. Local company Clear Cut Auto Glass, which also offers sunroof repair and installation and window regulator replacement, has partnered with local online marketing firm Prospect Genius. The move is intended to improve Clear Cut Auto Glass’s Web presence, making the business easier to locate via an online search.
According to a December 2011 survey conducted by the Pew Internet & American Life Project, some 47% of American adult Internet users rely predominantly on the Web for information about local businesses. That means without an active, informative, and easy-to-find Web page, a small business like Clear Cut Auto Glass might lose out on almost half of area car owners seeking out its auto glass repair services. In today’s digital age, a locally owned business needs a prominent Web presence to remain competitive in its industry.
Prospect Genius utilizes search engine optimization (SEO) tactics to market small businesses in their local community. The goal is to improve the business site’s search engine ranking, helping it to appear higher in the listing of relevant results following an Internet search. Going forward, when Buffalo-area residents query a major search engine such as Google, Bing, or Yahoo! using keywords such as “sunroof repair Lewiston NY” and “windshield repair Lake Erie Beach,” they’ll be much more likely to encounter Clear Cut Auto Glass among the top results.
“Studies have shown that sites in the first two or three listings get the most clicks as a result of the search,” states Matt Gallo, a senior Internet marketing strategist for Prospect Genius. “Those clicks can translate into new customers, as people learn what the business has to offer. By improving Clear Cut Auto Glass’s Web presence, we’re helping a small business broaden its customer base while also helping Buffalo residents get the auto glass replacement and repair services they need.”
Clear Cut Auto Glass specializes in windshield repair and replacement, car window repair and replacement, sunroof repair and installation, and other auto glass services. The business is pleased to offer emergency services for immediate repair needs.