Singapore, Singapore, July 03, 2012 --(PR.com
)-- Compass Edge believes in the power of social media and since its launch of GoHotelsGo.com in November of 2011, the company has not only promoted its website through web marketing efforts but also heavily promoted in all social media means such as Facebook, Twitter, Google+, Pinterest and Weibo, etc.
"It is an important milestone to see our Facebook fans grow to over 10,000 in a short nine months," said Mr. Wing Lee, Chief Operating Officer of Compass Edge. "This affirms our strategy to actively engaging with end consumers through social media is rewarding and all Compass Edge hotels will benefit because of this strategy."
Compass Edge represents a nice collection of independent hotels in Asia offering authentic travel experiences. Unlike most online travel portals that focus on the lowest nightly rate, Compass Edge carefully selects the best promotion deals from its member hotels and offers them through GoHotelsGo.com so travelers can enjoy their vacation with the best value. In addition, all these special deals are posted constantly on various social media sites such as www.facebook.com/AsiaHotelDiscounts.
Unlike most online travel portals that hold the travelers to book through their websites, GoHotelsGo.com indeed redirects valuable inward traffic links to the hotel's own website for bookings. This means, hotels own the customers and travelers will get first hand care and follow up from hotels directly, not any third parties. This same concept is carried through to social media site like Facebook. Compass Edge has launched the "BOOK NOW" tab on its Facebook Page i.e. www.facebook.com/AsiaHotelDiscounts that enabled hotel bookings to be made with its hotels directly. In addition, Compass Edge provides the Facebook "BOOK NOW" tab for all its member hotels hence allowing its hotels to have the same booking functionality on their own Facebook Pages.
Compass Edge utilizes its Social Media Management Software (SMMS) to manage its social media activities and the company takes advantage of the scheduled posting, automation, reporting and monitoring features to make the process efficient and effective.