Brooklyn, NY, July 14, 2012 --(PR.com
)-- Danii Oliver, Co-founder and Chief Digital Officer of DAMN Digital Studio, an interactive and branding agency based in Dumbo, Brooklyn, New York City’s Digital District, shared tips on how businesses could increase their Search Engine Optimization (SEO) ranking at the 2012 BlogWorld & New Media Expo.
Oliver’s BlogWorld session, “Blogging to Help Business SEO,” highlighted the need for businesses to have as much information as possible available for potential customers online, where research will be conducted. Customers won’t trust you if they can’t find you is Oliver’s motto.
One of the most important elements of SEO, Oliver stressed, was blogging. A corporate blog allows businesses to generate original content to share with customers and indexes those blog posts online where they can be easily found. An example of what not to do included a family-owned Brooklyn bakery that was once the go-to bakery until the rise of the Internet. Unfortunately, the bakery didn’t take the necessary steps to establish an online presence and other bakeries became more popular.
“It was a great experience to speak at this year’s BlogWorld. I enjoyed sharing my knowledge of SEO, which I’ve learned mostly through trial and error, with individuals and businesses desiring to increase their online visibility,” said Oliver. “I hope attendees took away that it’s time to stop being private and start bragging.”
BlogWorld, which was renamed during the conference to the New Media Expo (NMX), is the first and only industry-wide tradeshow, conference and media event dedicated to promoting the dynamic industry of new media. Thousands of attendees learn about content creation, distribution, monetization, social media marketing, and more from some of the industries most talented professionals in the media field.
DAMN Digital Studio, LLC.
Founded in 2005, as Mass Designs Studio, DAMN Digital Studio (www.damndigitalstudio.com) changed its name in December 2010 and focused producing interactive work. Based in Dumbo, Brooklyn, New York’s Digital District, its motto is: “We help digitize brands.” The agency designs and develops for emerging technology platforms in the digital space. DAMN Digital works with screen-enabled and projection platforms including: Kinect, multi-touch surfaces and tables, interactive walls, kiosks, display, mobile devices, and tablet applications. Visit www.damndigitalstudio.com for more information. Connect with DAMN Digital at http://twitter.com/DamnDigital or http://www.facebook.com/DamnDigital.
BlogWorld & New Media Expo (Now the New Media Expo - NMX)
BlogWorld & New Media Expo is the first and only industry-wide tradeshow, conference and media event dedicated to promoting the dynamic industry of new media. Thousands of attendees learn about Content Creation, Distribution, Monetization and Social Media Marketing strategies, including step-by-step techniques and leading-edge tools from the most successful and influential Bloggers, Podcasters, Vloggers, Web TV & Radio Broadcasters, Social Influencers, New Media Pros and Online Journalists.