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Data System Solutions s.r.o.

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Leading Bulgarian Pharma Company Selects Eluzzion CRM

Medochemie Bulgaria, a Medochemie Ltd. company, has selected eluzzion CRM from Data3s to support its national sales organization.

Prague, Czech Republic, July 27, 2012 --( Medochemie Bulgaria, a Medochemie Ltd. company, today announced that it has selected eluzzion CRM from Data3s to support its national sales organization.

Speaking from Sofia, Medochemie Bulgaria Country Manager, Nikolay Kralimarkov, said, “We are looking forward to our new CRM solution. In the 21st Century, large, complex organizations like Medochemie cannot survive without the organizational support of CRM technologies. We are confident that eluzzion CRM will help us focus our resources in the most effective places.”

Mr. Kralimarkov added, “Most companies fail at CRM their 1st, 2nd or even 3rd time around. With Data3s, we’ve found a partner who knows our organization, has a proven track record of delivering exceptional quality and great results, and most importantly is eager to work with us to reach our true potential on this market.”

According to Mr. Kralimarkov, Medochemie Bulgaria is the market leader in hospital sales, which means that their CRM system must fulfill a complex set of needs. As Mr. Kralimarkov notes, “We need to be able to trace our payments from each customer. We need to be able to perform profit-and-loss analysis of each customer. And most importantly, we need to be able to recognize the value of each customer and respond in the most appropriate way. eluzzion CRM will help us trace our relationship with each customer and better optimize our resources.”

With rollout preparations already underway, Medochemie Bulgaria expects a rapid implementation with both offline-laptop and online mobile solutions live by the end of the summer. They will be supported by Data3s Bulgaria, a new branch office that Data3s has recently opened in Sofia.

About Medochemie Ltd.

Medochemie Ltd is an international generic pharmaceutical manufacturer headquartered in Cyprus and a member of EGA (European Generic Medicines Association). Medochemie manufactures a wide range of oral solid dosage forms, oral solutions, powder and solutions for injection, dry powders for inhalation, and creams, ointments and suppositories. With a worldwide marketing operation, Medochemie aims to provide every human being around the globe with quality and affordable drug treatment. To learn more about Medochemie, please visit

About Data3s
Data3s is one of the fastest growing providers of innovative solutions for customer relationship management (CRM), business intelligence, multi-channel marketing, eLearning, clinical studies, and creative business solutions for life science organizations worldwide. Our high quality products employ the latest technologies to help our customers sell more, faster and achieve better results. Founded in 2006, Data3s is a privately owned company headquartered in Prague, Czech Republic, with full-service partners and representative offices in Warsaw, Bucharest, Paris, Istanbul, Mumbai, Dubai, Jakarta, Boston and Sao Paulo. To learn more about Data3s, please visit
Contact Information
Data System Solutions s.r.o.
Joshua Mensch
+420 241771214

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