BuildaBazaar Crosses 15,000 Merchants on Platform

BuildaBazaar, Infibeam's cloud based e-commerce platform, updated to a mobile friendly version, unveiled a new look and launched a number of new features on the platform. BuildaBazaar powers online stores for more than 15,000 merchants in India.

Ahmedabad, India, August 23, 2012 --( today updated its site to a mobile friendly version, unveiled a new look to its website and added a number of key features on the platform. Buildabazaar now supports international shipping, cash on delivery and multiple vendor fulfillment for merchants.

Buildabazaar powers online shopping for some of the largest brands and retailers in India. It allows merchants to setup online e-commerce stores under their own web address. It further provides support in payments, online marketing and logistics.

The new look and design of this platform evolved from feedback received from merchants and visitors to the site. Many merchants now access the Buildabazaar platform through tablets and mobile devices, hence the evolution to a responsive layout. as a platform provides all major e-commerce features of product upload, SEO and online promotions, social network integration, accounts management, analytics, payment gateway, logistics and reporting.

Speaking on the new user-interface of, Mr. Manu Midha, VP Strategy and Planning, said, "We are extremely humbled by the response BuildaBazaar has received so far from merchants. What drives us is the feeling of being able to add real value in lives of merchants by providing access to new markets. We continue to listen very closely to merchant feedback and therefore launch new features which could benefit their business in the long run."

BuildaBazaar powers a wide variety of large retailers in India including Airtel shop, TheMobileStore, Crossword, Vijay Sales and VIP Bags to niche stores like, SuperfightLeague, Mumbaibookstore, Clublaptop and many others.

About is India's leading eCommerce platform with a selection of more than 120 Lac products across books, media, lifestyle, gifts, electronics and automobiles. is known for its innovative navigation, lowest prices, free shipping and dedicated customer service. also offers its web-store technology and associated infrastructure as a service to well- known brands and retailers such as Crossword, NDTV, Airtel, TheMobileStore, Hidesign, TTK Prestige, Vijay Sales and others. was founded in 2007 by a group of ex-Amazon employees with expertise in e-commerce and technology. Headquartered in Ahmedabad, Infibeam has 600 employees based out of offices in Bangalore, Delhi, Kolkata and Mumbai. The leadership team consists of MIT, IIM and IIT graduates amongst others with more than 100 years of combined experience in Retail and eCommerce.
Manu Midha
8th Floor, A Wing,
Gopal Palace, Nehrunagar,
Ahmedabad – 380015, Gujarat, India