Raleigh, NC, October 19, 2012 --(PR.com
)-- Vehicle owners in the Raleigh area who need auto glass repair or replacement for a broken, cracked, or chipped window or windshield will soon have an easier time finding the right company for the job. Locally owned company Glassnique Auto Glass is partnering with online marketer Prospect Genius to make its Web site easier to locate via an online search. Glassnique Auto Glass’s owner hopes the move will help him reach out to and better serve car and truck owners in his local community.
According to the Pew Research Center’s Project for Excellence in Journalism report “The State of the News Media 2011,” 2010 was the first year that more money was spent on Web advertising than on print advertising. As more and more people go online for information on the products and services they need, Web advertising is likely to continue growing. In order to stand out in a sea of companies offering similar services, a small business like Glassnique Auto Glass must take steps to market its services online. One tactic that can bring great results is search engine optimization (SEO).
Prospect Genius specializes in SEO techniques to help small businesses' Web sites perform well on search engines. By improving sites’ search engine rankings, Prospect Genius can make the sites appear higher on the results pages for relevant queries. In the case of Glassnique Auto Glass, that means working to ensure that when Raleigh-area car and truck owners query Google or Yahoo! using keywords like “new windshield,” “car window replacement,” and “windshield chip repair,” they’ll see Glassnique Auto Glass prominently displayed on the results page.
“The closer a site appears to the top of the search results page, the more likely searchers are to click on the link,” says Matt Gallo, an SEO expert employed by Prospect Genius. “For a small business, an increase in Web site visits can translate directly into an influx of new customers, as people learn what the business has to offer. Using search engine optimization, we hope to help Glassnique Auto Glass broaden its customer base.”
Glassnique Auto Glass is pleased to provide windshield chip repair, car window replacement, and other auto glass repair and replacement services throughout Raleigh. The company strives for quality workmanship with a quick turnaround time.