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Direct Digital Controls/HumeraTech Receives 2013 Alerton Platinum Dealer Award

Direct Digital Controls is recognized among the top 15% of Alerton dealers nationwide.

Otsego, MN, December 06, 2012 --( Direct Digital Controls is pleased to announce that they have been awarded the 2013 Alerton Platinum Dealer Award. The Platinum Dealer program is Alerton’s prestigious recognition program aimed at driving peak performance and rewarding those dealers who go the extra mile. The owner of the company, Michael Day, who accepted the award in Texas last month says, “It is a great honor to be recognized as one of the top 15% among so many great companies.”

Platinum dealer status is scored throughout the year, by Alerton, and is based on outstanding performance in 5key areas: growth, total sales, field devices mix, market share and percent past due. The program qualifiers are weighted to allow for both small and large dealers to qualify.

Alerton is a pioneer and an industry leader in providing building management solutions for heating, ventilation and air-conditioning equipment for all types and sizes of buildings. They have led the way in developing products based on a standard open communication protocol to give building owners flexibility in their building solutions. To find more information about Alerton, visit

Direct Digital Controls, located in Minneapolis, MN, has just celebrated their 25 year anniversary with Alerton and are actively moving into their 26th year. Services include design, install and service of heating, ventilating, air conditioning and fire/smoke control systems of all kinds. To learn more about Direct Digital Controls, visit
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Direct Digital Controls
Nicole Day

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