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Innovation Direct, Inc.

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Innovation Direct™ to Present Patent Pending Go Shop Invention to Potential Licensees

Miami, FL, December 12, 2012 --( An innovative new product designed to provide those who work on cars with unprecedented access to their tools, the Go Shop, has been developed by John Mattox of Cleveland, Georgia. The invention's unique design insures that a considerable number of different automotive repair and maintenance tasks can be performed.

For those who count tinkering with automobiles as one of their passions, having immediate and convenient access to their tools and accessories is highly valued. The same importance would hold true for addressing vehicle repair emergencies, which more often than not happen unexpectedly and out on the open road. Particularly in the case of the latter, the most that can usually be done at the moment is for a towing service to be called to transport the car to a repair center. Therefore, any product that would effectively address this type of need in a more thorough manner would likely be viewed with great interest.

To this end, the Go Shop has been conceived. The Go Shop will be fully mobile to virtually any location. Through its proprietary features, it can play a significant role in the establishing or enhancing of a roadside repair business. Additionally, the Go Shop will be useable in virtually any type of weather and will be made from durable materials, making it a wise long-term investment

The Go Shop is also in patent pending status with the United States Patent and Trademark Office.

Mr. Mattox now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the automotive repair accessories industry are currently being targeted as candidates to eventually commercialize the Go Shop on a worldwide basis.

In September 2012, Mr. Mattox contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Go Shop to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Go Shop and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Contact Information
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 2231

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