IQONS and Nike iD Announce Shoe Design Competition

Paris, France, July 29, 2007 --(PR.com)-- IQONS x NIKEiD is a design competition to challenge athletes and sport clothing connoisseurs to explore their creativity, and push fashion designers and fans to apply their talents to athletic fashion.

To participate, IQONS members submit designs from the NIKEiD website (www.nikeid.com). Designs will be uploaded to an area on iqons.com where members and the general public can rate the submissions and comment on favorites.

The designer of the most popular shoe, as decided by the IQONS community, will receive their customized shoe, courtesy of NIKEiD. A randomly selected commenter will also receive the shoe design of their choice.

There will be two winners – one designer, one commenter - during the months of August, September and October.

The first winning design will be announced on the 16th of August.

For full competition terms and conditions, visit http://www.iqons.com

About IQONS (iqons.com)
IQONS is a social networking community focused on fashion and style for everyone from star designers, stylists and fashion photographers to fashion fans, consumers and shoppers. It has rich, timely content generated by the fashion community and a structure committed to providing support to new talent around the world in partnership with established fashion leaders.

About NIKEiD (www.nikeid.com)
NIKEiD is your chance to be a Nike designer. You can make a choice between footwear, apparel or equipment. Begin with a blank item - or an inspiration - and express your individuality by adding color, material and a personal iD. Your creations are then made to order, and will arrive in approximately 4 weeks.

Contact
IQONS
Nick Galletti, Head of Communications
nick@iqons.com

Nike France
Christine Marquilie
christine.marquilie@nike.com

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