Carolina Ballet Reveals Elegant New Website

New Site Features Modern Images, Expanded Navigational and Social Media Tools for Convenience of Users.

Raleigh, NC, February 01, 2013 --( Robert Weiss, artistic director and CEO of Carolina Ballet (, has announced the debut of a fresh new look for the company’s website, aimed at enhancing user experience through redesigned navigational features and social media tools, including Twitter and Facebook icons. Inspired by the ballet’s vision to enrich the local cultural arts experience, the website features high-quality, breathtaking photography, expanded company and venue information, and easy-to-use options for purchasing tickets and signing up for the Carolina Ballet newsletter.

VisionPoint Marketing, a Raleigh-based online marketing agency that provides strategic consulting, development and execution of online marketing solutions for higher education, crafted the new website. For more information, visit

“We are excited to showcase Carolina Ballet in a completely different light with our new website,” said Weiss. “With the elegant display intertwined with user-friendly features, we hope to make our fans’ online experience more enjoyable and leave them with a lasting impression of our passion for the arts community.”

New Media Content:
Carolina Ballet Facebook page:

Carolina Ballet Twitter feed:!/CarolinaBallet

Carolina Ballet Meetup page:

Carolina Ballet Pinterest page:

About Carolina Ballet:
Carolina Ballet is a world-class professional ballet company based in Raleigh, N.C. Since its professional launch in 1998 under the leadership of Artistic Director/CEO Robert Weiss, the company has staged over 80 world premiere ballets, toured internationally in China and Hungary, has been acclaimed as one of the premiere arts organizations in the country. The mission of Carolina Ballet is to entertain and enlighten audiences in Raleigh, the greater Triangle area, North Carolina and beyond. The organization seeks to accomplish this mission by presenting traditional ballets of legendary masters; commissioning new works by innovative choreographers; educating current and future audiences through programs for school-aged children and other performance outreach activities, as well as attracting, developing, and retaining excellent dancers and artistic personnel combined with a fiscally responsible management and board of directors. For more information, please visit or call (919) 719-0800.

Emily Packard
MMI Public Relations
(919) 233-6600
Carolina Ballet
Patty Briguglio