Santa Barbara, CA, March 15, 2013 --(PR.com
)-- Bubbling up above some glitzy competition – a catchy “sea shanty style” jingle written and produced by Jim Palam for client Griffin Plumbing in Orcutt, CA – stuck in the minds and hearts of judges and attendees at the 2013 Coastal California ADDY Awards ceremony, held at the artsy Center Stage Theater in Santa Barbara.
“Call The Griffin” was written with a no-apologies intent to embed it’s catchy lyrics in our radio audience’s collective mind – as a reminder that ‘If you need it fixed, or need it installed, call The Griffin!’ – explained Jim Palam, Executive Creative Director and Producer for the agency. “We were betting that a good drinking song would not only entertain people, but also motivate them. And it has: business has ticked-up noticeably for Griffin since the jingle first aired. Everyone’s having a good time.”
Jim Palam & Partners is a full-service advertising, marketing, and creative services agency based in beautiful Solvang, California. Their current client list includes The Alliance Group, Brain & Spine Surgeons of Orange County, Dudley Hoffman Mortuary, Griffin Plumbing, and Pacifica Real Estate Group. To listen to the Griffin Jingle simply navigate to “The Work / Radio” at www.jimpalam.com.
Jim Palam, 805.691.9543