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Bell Aquaculture Partners with Bob Tanemís Enterprises to Provide Fish Richģ Organic Fertilizer to the Vegetable Garden at Homeward Boundís New Beginnings Center

Novato, CA, April 10, 2013 --( Bell Aquaculture, the nation's largest yellow perch (Perca flavescens) farm and pioneer in sustainable fish farming operations, is partnering with Bob Tanem’s Enterprises to provide Fish Rich Organic® Fertilizer to the Vegetable Garden at Homeward Bound’s New Beginnings Center in Novato, CA (Marin County). The announcement is made by Norman McCowan, president of Bell Aquaculture, who suggested the partnership when he and Bell’s Regina Dunlavy were interviewing with Bob Tanem on the KSFO 560 Radio Show, "In The Garden," about Fish Rich in February.

Tanem began testing Fish Rich on his own personal garden and at New Beginnings last year after responding to Bell Aquaculture’s outreach to gardening writers and program hosts. According to Tanem’s on-air remarks, "I have had very nice results with it [Fish Rich], which is the reason both of you are on, and I thank you for the samples that I was able to work with. And it has done wonders in my feeding – and fertilizing the gardens that I have at New Beginnings. We've had a tremendous tomato crop this year, without any blossom end rot.”

Dunlavy explained that it’s the calcium in Fish Rich that helps abate blossom end rot in tomatoes, which can be a major problem in California. “The process we use grinds the yellow perch remains after filleting – the head, the tail, the guts, and that includes the bone. So naturally you’re going to find calcium in our product," Dunlavy said.

During the interview, the three chatted about organic gardening and Tanem shared the story his 12-year ‘labor of love’ in starting and overseeing the vegetable garden at the New Beginnings Center in Novato. As Tanem explained: “I sponsor a 100% organic garden at New Beginnings, which is a homeless organization that helps train people to have a job…they supply them food…clothing and a room. And train them to the point where they can support themselves on the outside.”

McCowan said: "Bob, I just want to say, I think it's a great thing what you're doing with the New Beginnings…teaching people how to garden and everything else. We want to continue to partner with you as long as you're doing it – just count on Bell to provide the fertilizer for you."

Bell Aquaculture will initially send eight gallons of Fish Rich Organic Fertilizer to Bob Tanem for the New Beginnings Vegetable Garden this spring.

Link to listen to the February 3 ‘In the Garden’ broadcast (the Fish Rich interview begins at 23:00 on the podcast):

About New Beginnings Center and Bob Tanem’s Enterprises

New Beginnings Center opened in 2000 to provide transitional housing for 80 homeless adults in Novato, Calif., operating as part of a nonprofit called Homeward Bound of Marin. With donated compost, plants, fencing and irrigation supplies, nurseryman Bob Tanem (host of the popular Sunday radio show “Bob Tanem In the Garden” on KSFO Radio 560AM in San Francisco), led the charge to turn a former New Beginnings parking lot into a working garden for training and feeding people transitioning out of homelessness. For more information, please visit “In The Garden” airs every Sunday morning from 8-11 a.m. (Pacific) – visit

Bell Aquaculture Operations

The Bell Aquaculture production facility sits on family-owned land in Albany, Indiana, comprising the nation’s largest yellow perch farm. The company headquarters are six miles north in Redkey, Indiana, where the Bell Perch™ Yellow Perch "leftovers" are processed at its fertilizer plant into Fish Rich® Organic 2-2-2 Fertilizer. OMRI Listed, Fish Rich is made from toxin- and mercury-free fish and has a very mild fish odor. For more information, visit:

"Not only is our business a sustainable way to feed people, we are responsible with every aspect of our operation. We're committed to the best technology possible, working with industry experts, initiating research and development, and employing licensed technology from a major university to grow our fish.

“We have become a true vertically integrated facility: nurturing our fish from egg to full-grown fish right here at the farm. And, because we have our own broodstock, the genetic health of the fish can be protected before new fish are born. Plus, our fish are grown indoors in recirculating aquaculture systems, minimizing danger from outside contamination," McCowan explains.

More information about Bell Aquaculture is available at

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Maggie Holben, Bell Aquaculture Media Relations,, 303-984-9801,
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Bell Aquaculture
Maggie Holben

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