Prescott Valley, AZ, April 13, 2013 --(PR.com
)-- For Prescott-area home- and business owners, it will soon be significantly less of a hassle to locate a quality residential and commercial glass company online. Thanks to a new partnership with the online marketers at Prospect Genius, locally owned business MDR Glass & Mirror is working to expand its Internet presence, making its site easier to locate via search engine query. The goal is for local residents in need of professional window glass replacement, glass shower door installation, glass display fabrication, and other custom glass services to be able to find MDR Glass & Mirror’s Web site quickly and easily.
In today’s digital age, it’s vital for a small business like MDR Glass & Mirror to have an active Web presence. According to surveys conducted by the Pew Internet & American Life Project, on any given day, more than 59% of American adults visit a search engine, and those search engine queries include people seeking information about local businesses. By taking steps to make its Web site more visible and accessible, MDR Glass & Mirror can reach out to those people in the Prescott area who need the specific custom glass services the company provides.
Prospect Genius uses a process known as search engine optimization, or SEO, to improve small business Web sites’ search engine rankings. The higher a site’s search engine ranking, the closer it will appear to the top of the search results page for relevant queries. Prospect Genius’s ultimate aim is for Prescott-area queries to Google, Bing, and Yahoo! using keywords like “custom mirrors,” “glass shower doors,” and “window glass replacement” to lead the searchers to MDR Glass & Mirror’s Web site.
“The closer a site is to the top of the search engine results page, the more likely the searcher is to click the link,” explains Matt Gallo, a lead Web marketing strategist with Prospect Genius. “Improving MDR Glass & Mirror’s search engine ranking can help get more eyes to the company’s site. Once prospective customers visit the Web site, they can see firsthand everything the business has to offer.”
MDR Glass & Mirror is a family-owned company that’s been proudly serving Prescott and the surrounding area since 1970. The company offers an array of glass services, including window and door glass replacement, custom mirror installation, and car windshield replacement.