Plymouth, United Kingdom, May 26, 2013 --(PR.com
)-- Socitm, the Society of IT Managers in the public sector, publish the annual Better Connected 2013 report into the usability and performance of 433 local authority websites. The best performing sites, like Craven District Council, have taken a customer-led design approach that “simplifies, de-clutters, reduces the number of menus, and make things easier to use.”
Craven District Council, who have their websites powered by GOSS iCM (intelligent Content Management), were mentioned by the reviewers for their overall approach to providing a top task website.
The reviewers praised the provision of many services on the website such as the provision of top tasks, “The home page and many of the landing pages clearly identify top tasks and provide links to the relevant content” and about local swimming pools, “Really good range of information about swimming pools, timetables and lessons.”
They also commented on the excellent content on offer “Excellent content about getting bulky waste collected. Very easy to find using navigation, but not found for the search or AZ using our search terms.” The information on how to apply for housing was also praised, “Useful information found on the page about applying for social housing.”
Paul Shevlin, Chief Executive, Craven District Council added: “I am delighted that the website continues to deliver excellent results for the people of Craven, business and visitors. Delivering service information digitally is an important part of our communication strategy as it lets us engage and serve more people more efficiently.”
Rob McCarthy, CEO, GOSS Interactive added, "This isn't just about rewarding nice looking sites. This is about making it as easy and accessible for UK citizens to get all the information, forms and advice that they need from their council, quickly and simply, 24/7. In the process, local authorities can potentially save over £1M each, which is a huge win-win in these difficult economic times. GOSS Interactive is already helping our clients deliver their future digital strategy, including mobile websites, in preparation for Better Connected 2014.”
GOSS Interactive has been delivering GOSS iCM Web Content Management and website publishing software for over 10 years. Today it powers major corporations and public sector organisation’s website and is the market leader in use by over 60 of the 433 UK local authorities.
In the report over 76% of GOSS clients either increased or maintained their previously high scores. Additionally over 58% of clients have been rated amongst the highest in the country, receiving 4 stars or 3 stars.