Toledo, OH, June 12, 2013 --(PR.com
)-- Wendy's franchise owners tapped WhizFish, a mobile marketing company in Toledo, Ohio, to build and manage mobile apps designed to increase sales and improve customer experience. It is one of only 4 companies building apps for the burger giant. Wendy's will use iPhone and Android apps and mobile friendly websites to reach their ever growing mobile consumers.
In the past, WhizFish, provided SMS text message service to Wendy's, but with the mobile marketer's new proprietary mobile app software, more options are available to engage mobile customers including, in part, push notifications, social media sharing, click to call, m-commerce, and coupons delivered by location.
As the majority of the population is now connected via a mobile device (smartphone/tablet), marketers are always striving to find the best way to reach these customers. Restaurant owners find this to be especially true and search for mobile marketing strategies that allow them to deliver information immediately and based on geography.