Bangalore, India, June 14, 2012 --(PR.com
)-- The campaign is a movement to emphasize the importance of segregating waste at source.
HomeShikari.com, TTK Services' most recent addition to its kitty, is an interactive platform that makes online search for homes transparent. It also helps home-owners showcase their properties to the right target audience thereby making the entire process trustworthy.
Powering a cleaner and greener tomorrow, HomeShikari has launched a new brand campaign called Smart Living Movement. It is a movement to emphasize the importance of segregating waste at source. HomeShikari has partnered with an NGO, Saahas, to drive this campaign and educate people on how to live a smarter and environmentally responsible life.
Speaking on the campaign, Sunder P, Managing Director, TTK Services said, "At TTK Services, we want to go that extra mile and make every home a smart one. To segregate waste is the need of the hour and unless every household undergoes a change in attitude, the problem isn't getting solved. Working towards this, we initiated the Smart Living Movement - a movement that invites support from individuals across the entire spectrum. Individuals who are keen on contributing to a cleaner and smarter Bangalore."
Currently the movement is active only in Bangalore. However, it invites participation from individuals living anywhere in the country.
Nishita Agarwal, Sr. Marketing Manager, HomeShikari said "Our campaign is not about changing people, it's about changing their attitude. We believe this movement will eventually result in a smarter way of life."
Smart Living Movement aims to remind us to not waste our waste. Backed by a radio campaign, the movement hopes to gain momentum through social media at www.facebook.com/SmartLivingMovement
The campaign kickstarted on the 19th of October, 2012 at one of the oldest malls in Bangalore.
www.HomeShikari.com is India's first residential real estate website with physically verified property listings. In a verified listing, the HomeShikari team visits the property of a home-owner and takes photos, videos, creates a floor plan and uploads them on the home-owner's behalf, and geo-tags the property. It provides its users with unbiased property information and helps people searching for homes make informed choices.
An online residential real estate marketplace. It is completely unbiased! Neither acting as brokers nor providing any advertising outlet, thus mitigating any bias in the minds of the user. HomeShikari only facilitates you to search or list your home on your terms, just the way you want it. HomeShikari offers a completely transparent platform bringing listers and searchers in contact with each other directly. HomeShikari consciously keeps away from negotiations or representing any party.