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Asigra Inc.

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Asigra Vice President, Marketing Recognized by CRN as One of the Top Women of the Channel for Second Consecutive Year

CRN’s annual list recognizes nearly 300 female executives across vendor channel organizations, distributors and solution providers for their accomplishments over the past year, and the far-reaching impact they are having on the technology industry going forward.

Toronto, Canada, June 20, 2013 --( Asigra Inc., a leading Cloud Backup, recovery and restore (BURR) software provider since 1986 today announced that Tracy Staniland, Vice President of Marketing has been recognized by UBM Tech Channel’s CRN as one of the top Women of the Channel. CRN’s annual list recognizes nearly 300 female executives across vendor channel organizations, distributors and solution providers for their accomplishments over the past year, and the far-reaching impact they are having on the technology industry going forward. This year’s Women of the Channel were chosen by the editors of CRN based on their achievements as executives and the amount of influence they wield over the technology channel. These women represent a changing trend in a traditionally male dominated industry.

In her role at Asigra, Tracy Staniland has been responsible for leading her team of marketing communications and product marketing professionals in the development of innovative and strategic marketing programs that resulted in increased sales opportunities and enhanced relationships between Asigra and its global partner ecosystem. With Asigra’s business model being channel-driven, the corporate marketing initiatives created by Staniland have enhanced channel partner enablement and fostered trustworthy partnerships for years to come.

“We honor and congratulate this list of influential women who are dedicated to supporting the mission of the channel,” said Robert Faletra, CEO, UBM Tech Channel. “For years, we have identified and celebrated the women who have made an indelible mark on the technology industry through unmatched innovation and razor focus on meeting the needs of the IT channel community.”

“If the virtual marketing team support that we provide along with effective sales and marketing resources enables our channel partners to improve their performance by winning more deals, increasing their profitability and gaining more traction within the market then we are on the right track,” said Staniland. “Developing and fostering relationships with such a dedicated service provider partner ecosystem is very fulfilling and rewarding.”

A special feature of the Women of the Channel is in the June issue of CRN magazine and expanded coverage of The 100 Most Powerful Women of the Channel will be featured online at

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About Asigra
Trusted since 1986, Asigra provides organizations around the world the ability to recover their data now from anywhere through a global network of partners who deliver cloud backup and recovery services as public, private and/or hybrid deployments. As the industry’s first enterprise cloud-based recovery software to provide data backup and recovery of servers, virtual machines, endpoint devices, databases and applications, SaaS and IaaS based applications, Asigra lowers the total cost of ownership, reduces recovery time objectives, eliminates silos of backup data by providing a single consolidated repository, and provides 100% recovery assurance. Asigra is a Gartner Cool Vendor and has been included in the Gartner Magic Quadrant for Enterprise Backup and Recovery Software since 2010. More information on Asigra can be found at

About UBM Tech Channel
UBM Tech Channel, a UBM company is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. To learn more about UBM Tech Channel, visit us at Follow us on Twitter at

UBM plc (
UBM plc is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

Asigra and the Asigra logo are trademarks of Asigra Inc. All other brand and product names are, or may be, trademarks of their respective owners.

Betzi-Lynn Hanc Joe Austin
UBM Tech Channel The Ventana Group for Asigra
508.416.1182 (818) 332-6166
Contact Information
Ventana PR
Joe Austin
(818) 332-6166

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