Toledo, OH, June 21, 2013 --(PR.com
)-- The co-founder of WhizFish, an interactive marketing/advertising agency, has penned a new book that gives details on how small and mid-sized businesses can use mobile marketing to grab and hold the attention of their best new prospects and existing customers. Brian Grinonneau wrote The Mobile Marketing Tool Box to show business owners what kinds of customer outreach tools can be used inexpensively and effectively.
Grinonneau said, "Too many times business owners/managers think that mobile marketing strategies are way out of their league in terms of both cost and sophistication. Nothing could be further from the truth. Some beginning mobile marketing programs can cost less than $100 a month and provide a very healthy ROI."
Other books that are in development now include topics ranging from Catholic Digital Marketing, to SMS to mobile friendly website development.