Cincinnati, OH, July 17, 2013 --(PR.com
)-- Internet consumption habits are quickly changing as more and more people access content via their smartphones and tablet devices. In order to keep up with the proliferation of mobile users, CoupSmart has added new functionality to their digital social marketing system to better serve clients engaging with their fanbase by offering special fan-only coupons.
As many marketers are aware, apps on Facebook do not appear on brand page Timelines in the mobile version of the site. CoupSmart addressed this mobile platform omission by upgrading one of their products now called Smart Mobile Offers™. Through the use of a Smart Link, a hyperlink that determines if the user is on a mobile device or a desktop/laptop, the user will be automatically routed to the appropriate version of the digital coupon. Doing this enables them to claim the special offer or coupon no matter where they are, or what device they are on.
“One of the main questions we get from brands and their fans is how to access a coupon on a mobile device,” says Blake Shipley, founder and CEO of CoupSmart. “While we’ve had mobile solutions available for some time now, the desire was there for users to be able to access the same deal they see promoted on a brand’s Facebook page from whatever device they are using at the time. So, by inserting a clickable Smart Link to the news feed post promoting the offer, more fans can take advantage of these exclusive, limited-time offers and not risk missing their chance at a great deal. It’s good for the shopper, and it’s good for the brands focused on keeping their fans engaged and satisfied.”
In addition to the Smart Link implementation, CoupSmart has also added new sharing options to their Smart Deals. Fans can now share their favorite brand’s Facebook exclusive offer with their friends however they wish - their wall, a Friend’s wall, a Private Facebook Message, and now as a post on a Group or Page that they manage.
For additional information on the news that is the subject of this release, or to request a demonstration of CoupSmart’s technology, contact Sean Grace at email@example.com or visit http://www.coupsmart.com
CoupSmart’s social marketing apps motivate purchases from fan pages, and use the captured data to remarket, producing loyal advocates for brands. The CoupSmart system focuses on collecting the right data from fans, and making follow-up easy and productive to get the most value from each fan.