darbyDarnit Public Relations Introduces Internet Video Solution for Companies

Houston public relations firm darbyDarnit is partnering with New Vista Video, based in The Woodlands, to provide clients with Internet video content. More than 30 percent of Internet users have watched streaming video online.

Houston, TX, September 02, 2007 --(PR.com)-- darbyDarnit Public Relations is partnering with New Vista Video to help clients make their Web sites more effective through Internet video segments. The two entities will provide a full-range of custom Web video services, from basic transfer of existing video into high-quality Flash video for the Web to filming, editing, and posting newly concepted and produced video content, including:

Online ads
Talking head introductions
Mini Web site commercials
Public relations messaging
Speeches and presentations
Short promotional pieces
Crisis responses
Entertainment segments
Product profiles

According to marketing research consultancy Ipsos Insight, "online video activities are outpacing the growth in popularity of other digital media." In its "Face of the Internet 2006" study of Internet and technology trends, Ipsos found that "well over one-third of recent Internet users (36%) have watched a TV show or other video stream online, compared to 28% at the end of 2005, while three-quarters of these adults have done so in the past 30 days."

According to the company's press release announcing the survey results, "it appears that online video activities seemingly have taken over the torch as the driving force in the next stage of digital media’s growth, having a profound impact on the way consumers access and view video content around the world."

darbyDarnit Public Relations
Petri Darby