Unique Basketball and Fitness Club Launches in Central Iowa

Des Moines, IA, September 04, 2007 --(PR.com)-- A local resident, former educator and entrepreneur is introducing a basketball and fitness club available for any person, family and youth wishing to join. Ongoing updates are available at their web site- www.theorangeplanet.com. The Orange Planet is being constructed on five acres adjacent to an existing bike and running path, just off NW 56th Street in the Metro Business Park in Pleasant Hill and will open in early 2008.

The Orange Planet’s mission is to provide a superior basketball and fitness experience; to promote time-honored values that build individuals & families, inspire passion, encourage excellence in performance, and strengthen the champion inside every performer. T.O.P. is a temperature controlled 30,000 sq. ft. two-level facility with regulation wood courts, professional hoops, a JAMBall court, spectator seating, locker rooms, 6,500 sq ft of weights and cardiovascular fitness, group fitness classes, specialized athlete training in speed and agility, doctor led wellness services, child care, cardio and viewing loft, and a courtside wireless cafe. TOP is equipped with offices and classrooms and will be home to a newly formed non-profit student services company offering students between 3rd grade-early college, after school tutoring, life coaching and fitness training-specifically targeting teen obesity along with special community events open to the general public.

T.O.P. takes a unique approach in bringing the community a facility that focused on basketball and fitness specifically for youth and families. Its creator believes there are thousands in the community who share in this passion for a first class basketball and fitness dedicated environment. T.O.P. will offer everything imaginable for basketball from boy/girls and men/ladies competitive basketball instruction, camps, leagues, tournaments, coaches’ clinics and certification, select traveling teams, and special needs basketball. TOP has begun to attract some big names to back their “return to fundamentals” philosophy that will be part of bringing Central Iowa youth and coaches the very best in basketball instruction. TOP will host many special family, student community events and charity drives targeting east side youth in Des Moines.

Charleston formed a strong group of locals who all share in his passion for a healthy approach to training and a love for hoops. Paul Selindh, a childhood friend and coach of 16 years, will take on the role of Basketball Commissioner. Tim Ives, current owner of his own training company has worked with Charleston before and will fill the role of Director of Wellness and Training. Dr. Michael Hurt, a local physician will assist in the overall direction of their total wellness philosophy. “People can and will make monumental strides toward optimal health when given the proper tools, direction and support. They don’t need a hard line sales approach with products pushed on them to make that decision,” said Charleston. TOP Wellness & Training will use proven scientific approach with highly qualified professionals to help people reach their potential no matter if they are building muscle, training for an event or sport, losing weight, increasing flexibility, gaining a competitive edge, learning proper nutrition or all of them.

Charleston, along with his wife Rhonda grew up together in Altoona and Pleasant Hill. After spending the past 10 years living Florida and South Carolina, decided to return to the eastern suburbs of Des Moines to build their life-long dream and to give back to the community they love. “Basketball and Family is a major part of my life and bringing them together in a drug and smoke free, positive environment strengthens families and basketball,” Charleston said. The facility is designed with a “big arena vibe” that offers the users ease of movement and a place where people feel passionate coming to everyday. The decorum is urban, decorated in concrete, platinum steel, black iron, open ceilings and old tumbled Chicago brick, surrounded with multiple flat screen HDTV’s and a huge projection screen for videos and training.

From the beginning Pleasant Hill’s City Manager, Bob Fagan and Community Director Rita Conner enthusiastically supports The Orange Planet and what it offers the community as a whole. “It’s nice to have their support, now it is time to bring people together, inspire each other and build a quality of life that is noble and one that we can look at and say, we’re all part of something very special,” Charleston said.

The Orange Planet
David Charleston