Irish Academy Launches New Video About Public Relations
The Irish Academy of Public Relations has launched a new video which explains what PR is all about. The video defines public relations and explains how it is used by corporate bodies, governments and charities. It is provided as part of a new series of educational videos on the Academy’s site, and is free to view.
Jose Penso, one of the Academy’s Florida-based tutors, originally suggested one video. Because the range of courses that the Academy offers, this eventually became a series of nine videos, of which the PR one is the first.
The video defines public relations and explains how it is used by corporate bodies, governments and charities.
“There is so much confusion about PR that we felt we should try to bring some clarity,” said Ellen Gunning, director of the Irish Academy of Public Relations. Ellen has been involved in public relations, journalism and event management since the mid-1980s and has been overseeing the work of the Academy since 1992.
PR is a global business. “We have graduates in 27 countries and tutors in 11 countries around the world who practice PR. The economic, political and social environments are different in each country, but the core principles are the same the world over,” she added.
The Irish Academy of Public Relations provides online courses in PR, Marketing, Journalism, Event Management and Grammar. Their next courses begin on 19th September. The Academy’s Public Relations Course is taught in English, French, Spanish, Russian and Polish. The Academy has offices in New York (USA), London (UK) and Dublin (Ireland).
New PR video – IAPR (US) What is PR? http://youtu.be/fbrDOSQzp1I
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