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Pop-Up Retail Revolution Blends Business with Pleasure for Shopping Extravaganza

Hysteria Media Launches First Pop-Up Premier Shopping Event at Pinstripes in Edina, Minnesota.

Minneapolis, MN, October 13, 2013 --( Hysteria Media is excited to launch Pop-Up Minneapolis, the Twin Cities’ first premier pop-up shopping and entertainment event on Friday, October 25th at Pinstripes in Edina. Taking the “pop-up shop” phenomenon and adding elements of a girls night out, this first-of- its kind event brings more than 25 locally operated premier shops from around the Twin Cites metro, with comedy, a guest emcee and live DJ spinning tunes at a unique venue with Bocce Ball and Bowling available onsite while supporting the work of local charity, Foster My Pet.

“Pop-Up retail stores have been revolutionary for businesses around the world creating a new marketplace. We want to bring it to the next level by integrating everything you’d want in a special night out – support local businesses and mix with great entertainment,” says Mike Beltowsky of Hysteria Media and creator of Pop-Up Minneapolis.

Radio personality, Jason Nagel hosts the four-hour event along with a guest comedian and local club favorite, DJ David B spinning tunes to keep the party vibe. Guests will enjoy exclusively curated specialty cocktails created by AM Craft Spirits, Venture Photography capturing the excitement with VIP Swag bags from Realm Promotions, and local non-profit, Foster My Pet, as charity beneficiary. Butlered appetizers, product sampling (cheesecake anyone?) along with the Pop-Up Cocktail Bars. Plus, more than 25 businesses and services ready to bring their best for guests to enjoy.

“There are amazing local businesses in the Twin Cities metro and we want Pop-Up Minneapolis to be a destination to discover new designers, stores, products and services as well as have an exciting new outing with friends while doing so. Where else can you hear a comedian, dance to a club DJ, have cocktails and shop for the best the Twin Cities has to offer in one spot,” continues Beltowsky who is partnering with Balzer Project Media to produce this unique one-night only event.

Pop-up Vendors include:

War Paint International Agency
Venture Photography
The Goddess of Glass
Sports and Spirit
Sassyfras Creations
Reflections of Asia
Pinstripes Catering
Papparazzi Flash
Muddy Paws Cheesecake
JJ's Coffee + Wine Bar
Ivy Spa Club
InVision Optical
Heaven on Earth Therapeutic Massage
Elan Uptown Luxury Apartments
Droolin' Moose
Arc's Value Village Thrift Store
AM Craft Specialty Spirits

TIME: 5pm – 6pm VIP Social
6pm – 10pm General admission

Pinstripes Edina
3849 Gallagher Drive
Edina, MN 55435

VIP Tickets: $25 (Includes 1-hour Exclusive early entry into the party, a complimentary adult beverage, open bocce and bowling, a loaded VIP Swag Bag and a $1 donation to Foster My Pet)

General Admission: $5 (Includes entry into the party and a $1 donation to Foster My Pet)

Free Valet parking available for all guests.

For tickets and more information, visit: www popupminneapolis dot com

Hysteria Media is an event planning and social media management firm based in the Twin Cities. With support from media sponsor, Mpls St Paul magazine and Balzer Project Media Services.
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Balzer Project Media Services
Deb Balzer
Balzer Project Media services is a Minneapolis based media relations marketing firm specializing in promoting small businesses, artists and non-profit organizations.

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