Electrical Contractor in Austin, TX, Works with SEO Experts to Improve Web Site Performance

Austin, TX, October 25, 2013 --(PR.com)-- For home- and business owners in the greater Austin area, it will soon be much easier to locate the right electrical contractor to carry out electrical wiring, surge protection, service upgrades, and other electrical services. Through a new partnership with the online marketing company Prospect Genius, Austin-based master electrician Clements Electric Texas LLC is taking steps to improve its Web presence. The goal is to make the process of locating Clements Electric Texas via a search engine query fast and hassle-free, so area residents can more easily get the professional electrical assistance they need.

In today’s digital age, many people take the time to conduct online research about local businesses before purchasing a product or service they need. A September 2010 study by the Pew Internet & American Life Project reported that 58% of Americans performed online research related to products and services, and that number is likely to grow in the years ahead. That’s why it’s so important for a small business like Clements Electric Texas LLC to have a prominent Web presence. When Austin-area residents who are in need of an electrical contractor search on Google, Bing, and Yahoo! to find the right company, Clements Electric Texas needs to appear among the top search results in order to get those prospective customers’ attention.

Prospect Genius will be working to boost the search engine ranking of Clements Electric Texas, making it more likely that queries on keywords related to electrical services will lead to the company’s Web site. Using a process called search engine optimization, or SEO, Prospect Genius will ensure that Clements Electric Texas’s site is extremely relevant to search queries using terms like “electrical wiring,” “ceiling fan install,” and “phone line repairs.” When search engine algorithms view a site as very relevant to a certain query, the site will be displayed closer to the top of the results page—making it more likely that the searcher will click the link.

“For a small business, part of staying competitive in its industry and its area is having a Web marketing plan in place that includes search engine performance,” explains Matt Gallo, a senior Web marketing strategist with Prospect Genius. “For Clements Electric Texas LLC, our hope is to help the business connect more effectively with Austin-area home- and business owners who are seeking the electrical services it offers.”

Clements Electric Texas LLC has been providing master electrician services in residential and commercial settings since 1993. The business is fully licensed and insured, with a commitment to providing quality craftsmanship on every job.