OptiMyst® Set to Revolutionize the Electric Fireplace Industry with 3D Flames

Dimplex's acclaimed OptiMyst® Electric Fireplace technology is the most realistic flame effect in the industry today and the first ever 3D fire. They are releasing 5 new models for the 2013 Holiday Season.

Florence, AL, November 01, 2013 --(PR.com)-- Dimplex's acclaimed OptiMyst® Electric Fireplace technology is the most realistic flame effect in the industry today and the first ever 3D fire. Previously launched with only one model, Dimplex plans to release 5 new models and designs for the 2013 holiday season available on ElectricFireplacesDirect.com, the largest online retailer of electric fireplaces.

OptiMyst® Technology

Using ultrasonic technology to create the flame and water vapor to create the illusion of smoke, when light is refracted on the evaporating water, patented Optiglo® LED logs work in tandem to model authentic ash with pulsating embers you have to see and touch to believe. The output is completely free of emissions and operates independently of heat so it is safe and economical to provide ambiance and comfort anytime of the year. Easily controllable by a remote, OptiMyst® products are available as wall-mounted units or mantel packages. The convenient plug-and-play application can be setup in minutes to change the look and feel of bedrooms, dens, studies, and virtually anywhere in your home or office.


In 2010, Dimplex received the 'Best In Show' award in the hearth category at the HPB (Hearth, Patio and Barbecue) Expo In Orlando. The OptiMyst® brand also won the coveted Vesta award for innovation and design in the category of electric fireplaces, stoves and logs.

History of Electric Fireplaces

Originally born out of need as a theatre prop, Dimplex modernized the electric fireplace as we know it and continues to lead the industry with their ever-evolving technologies. Rick Morse, CEO of ElectricFireplacesDirect.com stated, ”Dimplex electric fireplaces are 100 percent energy efficient in that all of the energy supplied is converted to heat, keeping the room warm with minimal output. They are the perfect eco-conscious addition to any home or remodeling project.” Electric fireplaces can be used to set the perfect mood anytime, regardless of the season. They come in a variety of designs and finishes to match any household interior and make a great holiday gift.

About Electric Fireplaces Direct:

ElectricFireplacesDirect.com is the leading online retailer of electric fireplaces, electric fireplace log inserts and electric fireplace entertainment centers with products from ClassicFlame, Duraflame, ChimneyFree, Dimplex, Optimyst, Napoleon and our own Comfort Smart brand. An Internet Retailer Top 500 Company by revenue, they have been recognized as a Inc. 500 Fastest Growing Private Company and is one of the largest internet retailers in the US. ElectricFireplacesDirect.com is an authorized distributor for top electric fireplace brands and provides expert sales assistance, competitive pricing and fast, free shipping.

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Lauren Monitz