StartUp Weekend Saratoga 2 Announces Winners

Saratoga Springs, NY, November 06, 2013 --( After a long, 54-hour effort to get their ideas to a tangible, business pitch, StartUp Weekend Saratoga 2 announces Campus Switch as the winner from the original field of 18 ideas, 61 participants.

Campus Switch is the brainchild of Jared Lackey who created a team of Skidmore students, his peers, to take the need that college students have, short term equipment/clothing/accessories for a particular timeframe (a weekend or so) and created a consignment-like web and in-person business model to create quick cash opportunities for students.

The runner up was Fuel Up, another Skidmore team led by Patrick Pierre-Victor, that added correct nutrition to complement a desired workout and to add to the physical results.

Robert Manasier, facilitator and organizer of this event, and CEO of In Focus Brands states: “Most of the local colleges were represented at this event with a team coming all the way from Babson too. The participants ranged from 18 to 60 years old which helps us start the conversations across the ecosystem. The passion and effort were palpable. Skidmore provided a great location and resources to guarantee a success. My staff was so impressed with all the teams that we are giving free application access to our co-development fund DIAMOND POINT CO-DEVELOPMENT FUND (”

The future for the winners will be the initial process that In Focus Brands and its affiliates have used to bring over 80 companies, products and ideas to market. Robert Manasier adds: “The next phase of accelerated growth starts this week for the winning team. We are proud to be a value-added piece to this community. Our goal is to be part of the solution and to bring all the great local resources together to further the economy and the infrastructure for future success.”

The third place team, Teamote, created a web service for fantasy gamers to socially link and profile teams and individuals.

StartUp Weekend is a collaborative and an intense 54 hour event which focuses on innovation and the formation of credible businesses over the course of a weekend. The weekend brings people with different skillsets together to formulate and to present successful ventures to launch.

In Focus Brands is a branded consultancy and agency that focus on Creatively Practical solutions-Ideas to Action; Action to Revenue. As branded business development experts, they have created, resurrected and/or managed over 86 diverse businesses in over 10 industries. Their unique branded business model approach significantly enhances the potential opportunities and business development for our clients. Our integrated storylines lead to a non-confrontational sales environment with trust and comfort at the core of the dealings.

For more information, please visit:
In Focus Brands
Bob Manasier