The Balancing Act® Airing on Lifetime TV Talks Caring for Your Family: Chia for Omega3 and Funding Aging Parent Care

Elderlife Financial and Miguel’s Omega Foods Take Center Stage on November 7th Show

Pompano Beach, FL, November 07, 2013 --(PR.com)-- Popular morning show The Balancing Act® airing on Lifetime® TV welcomes Elderlife Financial, a trusted name in funding aging parent care, and Miguel’s Omega Foods, makers of Miguel’s Chia breads, to the show airing on Thursday, November 7th at 7:00 a.m. (ET/PT). Make sure to tune in as The Balancing Act hosts help jump start the day with animated conversation and trusted information to empower a woman’s life.

Don’t miss these featured segments taking center stage on The Balancing Act:

- Affordable, Flexible Financing for the Elderly
Many adults find themselves in the “sandwich” generation, taking care of children and aging parents at the same time. Adult children find themselves struggling not only emotionally but also financially when a parent needs home care or senior living. While mom or dad has assets, liquidity or lack of liquidity is often the issue. Join Elderlife CEO Roque Santi as we navigate the options in helping your aging parents fund their assisted living or home care needs.

“Nearly 10 million Americans are considered to be a part of the Sandwich Generation, with over 25% of American families providing both child and senior care at the same time. Providing or finding the care for mom or dad is only half the battle. Paying for it today is the other half. Elderlife provides the solution families are looking for and we are excited to share this best kept secret,” said Bridgette Duber (Sr. VP Sales). http://www.elderlifefinancial.com

- Fast Chia in the Kitchen with Miguel’s Omega Foods
Chia seed is a surprising source of Omega3, and is a sustainable resource that’s gaining in popularity. It’s also easy to use as an everyday ingredient. Chia’s Omega3 is instrumental in providing nutrition to children and adults, and it’s affordable. Join Chia-Brand and Miguel’s Omega Foods President Ed Stockwell as we explore this hot new ingredient in healthy cooking and his inspiration for starting the company. Learn about the wonders of the versatile chia seed and how they were used to make a healthy bread, called Miguels’ Bread. http://www.miguelsbread.com

About The Balancing Act® on Lifetime Television
Now in its 6th year, The Balancing Act® continues to empower women in all aspects of their lives. The mission at The Balancing Act is simple - the show strives to help today’s modern woman balance it all by bringing them exceptional solutions to everyday problems. Entertaining, educational and trusted by women, viewers can tune in to America’s premier morning show The Balancing Act on weekday mornings at 7:00 am (ET/PT) on Lifetime television.

Topics: Branded Entertainment O2 Media Inc., Product Placement and TV Brand Integration

For additional information or to view a segment visit: www.thebalancingact.com

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