Electrician in Manchester, NH, Reaches Area Residents with Help from Web Marketing Firm

Manchester, NH, November 07, 2013 --(PR.com)-- Home- and business owners seeking an electrician in the greater Manchester area to assist with ceiling fan installation, generator service, surge protection, and other electrical services will soon find it much easier to get the help they need. Locally owned business Granite State Electricians, which has been meeting the region’s electrical needs since 1993, is teaming up with the local online marketing specialists at Prospect Genius to improve its Web site visibility and accessibility. By making the process of finding its site quick and hassle-free, Granite State Electricians hopes to provide even better service to more home- and business owners in and around Manchester.

As far back as 2010, the Pew Internet & American Life Project found that approximately 58% of Americans carried out online research before purchasing a product or service they needed. As the world becomes ever more digital, that percentage is growing, meaning that a company like Granite State Electricians can benefit greatly from taking steps to boost its Web presence.

One of the tactics Prospect Genius will use to help Granite State Electricians stand out online is improving the company’s search engine ranking, helping it to appear closer to the top of relevant search engine results. Studies have shown that sites in the top two or three listings get the most traffic as a result of the search.

An effective way to improve search engine ranking is through a process known as search engine optimization, essentially helping search engines like Google, Yahoo!, and Bing to view the site as relevant to specific queries. Thanks to Prospect Genius’s SEO efforts, searches using terms like “master electrician in Manchester” and “recessed lighting help Nashua” should now lead the searcher to encounter Granite State Electricians.

“Our goal is for people looking for an electrician in and around Manchester to be able to locate Granite State Electricians with ease, no matter what specific commercial or residential electrical services they’re seeking,” states Matt Gallo, a senior Web marketing strategist with Prospect Genius. “A visible and searchable Web site can be an extremely effective marketing tool.”

Granite State Electricians provides an array of commercial and residential electrical services in Manchester and the surrounding region. The business takes pride in offering fast and reliable ceiling fan installation, recessed lighting setup, generator service, and much more.