Herrmann International and Purdue Pharma Share Tips for Improving Sales by Getting Inside the Customer’s Head

In a joint webinar now available for on-demand viewing, leaders from Herrmann International and Purdue Pharma provide tips for using thinking preference data and tools to improve sales and customer relationships.

Lake Lure, NC, November 16, 2013 --(PR.com)-- In a joint webinar (http://bit.ly/HER3Yp) now available for on-demand viewing, leaders from Herrmann International and Purdue Pharma provide tips for using thinking preference data and tools to improve sales and customer relationships.

“Thinking preferences impact how we process information, how we buy and sell, what we pay most attention to, and how we make decisions,” says Ann Herrmann-Nehdi, CEO of Herrmann International. “Whether in sales, human resources, training or other leadership roles, anyone who watches this webinar will find a number of practical ways they can incorporate thinking into the sales process to accelerate sales rep development, grow top line revenue and build stronger customer relationships.”

Featured speaker Tiffany McMacken, Purdue Pharma’s Senior Manager of Sales Training Development, discusses specific strategies her company is using, including incorporating thinking preferences into training and territory planning tools, to help their sales professionals succeed in the face of new market challenges.

“With larger territories to cover and customers who are busier and more distracted than ever, sales professionals have to be able to quickly connect, engage and educate to get to a decision,” McMacken says. “We’ve found that using a thinking-based sales process both extends the time they get with the customer and shortens the selling cycle.”

Mark Barrett, COO of Herrmann International, also shares background on Herrmann International’s research related to thinking preferences and business performance. Listeners will learn how applying Whole Brain® Thinking will help them save time and get better results by focusing on what their customers really care about.

The on-demand webinar, “Getting Inside the Customer’s Head: 4 Keys to Great Sales Performance,” is available now.

The originators and trailblazers of Whole Brain® Thinking and the Herrmann Brain Dominance Instrument® (HBDI®) assessment, Herrmann International helps people, teams and organizations reach new levels of performance and results by giving them a system to apply the best thinking for the situation. The company’s Whole Brain® System, which includes a variety of learning solutions, facilitation resources, job aids and business tools, has helped nine out of 10 of the Fortune 100 and countless other individuals, consultants and organizations around the world leverage the connection between thinking and performance to outthink, outpace and outperform the competition.
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Herrmann International and Purdue Pharma Share Tips for Improving Sales by Getting Inside the Customer's Head

Herrmann International and Purdue Pharma Share Tips for Improving Sales by Getting Inside the Customer's Head

In a joint webinar now available for on-demand viewing, leaders from Herrmann International and Purdue Pharma provide tips for using thinking preference data and tools to improve sales and customer relationships.

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